Aspirational Analysis + Site Speed Optimization ⚡

            
Moz Top 10
Pro Snippet

"Have you noticed the volume increase in complaints from small developers and SMBs that companies like Amazon are stifling innovation and crushing them? Read up on the issues and proposed legislation today, and let's cross our fingers that, for the sake of every kind of sustainability, change is afoot. Meanwhile, dig into aspirational analysis and speed optimization in this edition of the Moz Top Ten."

- Miriam Ellis, Local Subject Matter Expert, Moz



The Professional's Guide to SEO



What We're Reading:
 

Dr. Peter J. Meyers demos why competitive analysis isn't limited to big, established brands, and can be a boon to small startups.
UXD-2772-moz-top-10-newsletter-medium-blue-item-2.png

Google, Apple, and Amazon Stifle Innovation When They Favor Their Own Products


What does anti-monopolistic regulation aimed at the Apple/Amazon/Google triumvirate mean for marketers?

SURVEY: Texting Is The Preferred Way To Communicate


This survey of 2,000 people finds texting is out in front as the preferred communications channel, underscoring the case for business adoption.

Makers of Ad Blockers and Browser Privacy Extensions Fear the End is Near


Is ad blocking about to get harder for Chrome users, and is that an accident?

In Defense of Spam Score and the Concept of a Toxic Link


Tom Capper explores whether we should only track the way Google says or use our own initiative, instead, based on things we want to know.

11 Years of Top-20 UK Domains, in 60 Seconds


Animation makes clear patterns out of a decade of UK SERP dominance.

WTS Mentorship


Women in Tech SEO recognizes mentors and invites further connection in this meritorious initiative.

8

How We Increased Revenue with Speed Optimization [Local SEO Case Study]


Amanda Jordan shares a methodology that resulted in a 60% revenue increase for a residential cleaning company.

9

Small Business Voices: “Amazon’s Grip is Crushing Us”


The present SMB plight, made plain, in this essential piece from the Institute for Local Self Reliance.

10

Google Increases Local Search Ads Review Requirements


A week from now, Google will disable LSAs for certain local businesses that haven't earned at least five reviews. Read all about it.

 

MozCon Final Agenda

 

 

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Professional SEO + Competitive Local Audits 📍

Wednesday, June 8, 2022

Pro Snippet "Moz offers millions of Beginner's Guide to SEO fans a next big step with the Professional's Guide to SEO, plus a 2022 update to the competitive local business audit worksheet.

Free SEO Tools and Link Building Tips 🛠️🔗

Wednesday, May 25, 2022

Pro Snippet "They say you can tell a lot about a person by the friends they have made, and the outpouring of love on Go Fish Digital's announcement of the loss of Bill Slawski is a testament

Competitive Research + Safeguarding Business Hours

Thursday, May 12, 2022

Pro Snippet "70% of US adults have digital eye strain, but you can keep learning SEO from a huge list of podcasts to rest your eyes! Then, dig into the news about Moz's Competitive Research

Title Tag + URL Pitfalls to Avoid

Wednesday, April 27, 2022

Not rendering correctly? View this email as a web page here. Pro Snippet "SEO wisdom often lies in knowing what not to do, and in this edition of the Moz Top 10, both John Mueller and Dr. Peter J.

GA4 Strategy + New Website SEO

Wednesday, March 30, 2022

Pro Snippet "You may not welcome the required switch to GA4, but you can definitely manage it with an organized strategy. Meanwhile, take the time this week to read an editorial by a tech writer

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Witness the AI power for yourself: Join our training LIVE!

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Digiday's annual guide to ad-supported streaming services, from the top platforms to marketing spend

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