Hey there,

In this week’s edition:

• Rebekah shares our latest product updates for June.

• I have two posts: the first on different types of pillar pages and the second, a guide to content marketing for startups.

• Tim shares the story of our video course—"Blogging for Business." He goes through how it was created and promoted and the lessons he learned along the way.

New on the blog 🎉

8 Pillar Page Examples to Get Inspired By

Get inspiration for future content hubs with these hand-curated pillar page examples.

Content Marketing for Startups: A Beginner’s Guide

Si Quan Ong

I believe startups need to create two types of content simultaneously:

• Viral" content

• SEO content

I explain how to create both types in this post.

How We Used a Video Course to Promote Ahrefs (And Got 500K+ Views)

Tim Soulo

Educational courses can be a great marketing tool for products. So, in 2017, Tim decided to create one for Ahrefs.

Learn everything Tim did with the course: from creation to launch, promotion, and later on, the relaunch.

New on YouTube 📺

Ahrefs' Rapid-fire Product Updates: June 2022

Rebekah Bek

Here are all of Ahrefs’ updates last month.

What we’re reading 🤓

Health Site SEO Case Study: 2 Million Clicks in 12 Months

Article

Health is one of the most competitive niches, which explains why there are so few SEO case studies for health sites.

So, in this rare SEO case study, Ryan shares the details and inner workings of the SEO strategy that took a health site to two million clicks in just 12 months. Read to learn how he did it.

Forecasting Web Traffic Using Google Analytics and Facebook Prophet

Article

Learn how to forecast your website traffic using UA Query Explorer and Facebook Prophet.


Till next time ;)
Cheers,