💭 Overview of Data Lake | XS’ Issue #28

💭 Overview of Data Lake | XS’ Issue #28
By Esat from Experience Stack • Issue #28 • View online

A Brief Overview of Data Lake
Data lakes are becoming increasingly popular due to their ability to store huge volumes of data at a low cost. This week, we’ll give you a brief overview of data lakes and discuss some of the benefits they offer businesses.
What Is Data Lake
A data lake is a centralized repository that allows you to store all your structured, semi-structured, and unstructured data at any scale. You can use a data lake for analytics, data warehousing, and machine learning (ML).
A data lake enables you to query your data using SQL, Spark, or other query languages.
What Are the Benefits of Data Lake
The key advantage of using a data lake is that it allows users to store data in its native format without first structuring it. This makes storing and analyzing large amounts of data easier and more cost-effective.
Another advantage of data lakes is that they allow users to access and analyze data using a variety of tools. For example, data stored in a data lake can be analyzed using SQL, Spark, or other query languages. This makes it easier for users to get the insights they need from their data.
Third, increased efficiency and flexibility are other key advantages of the data lake. A data lake can help businesses become more efficient by reducing the need to duplicate data in different silos. Also, a data lake provides businesses with more flexibility when it comes to accessing and using their data.
Lastly, data lakes help you get better insights from your data. By having all your data in one place, you can more easily gain insights from it. This can help you make better decisions for your business.
Do You Need a Data Lake
If you are struggling with data overload, then a data lake could be the solution you need. It can help increase efficiency, provide better insights, and give you more flexibility when it comes to your data.
Rounding Up the Stack
Each week, we try to read, listen to, and watch tens of blog posts (if not more than a hundred), guides, podcasts, videos, webinars, and any means of content to deliver you the best content from the last week.
These are the content from last week that we enjoyed reading and caught our attention:
Blog Posts
  • Next.js vs. React: The Difference and Which Framework to Choose
In this article, you’ll be reading about two of the most used JavaScript frameworks, React and Next.js, as well as seeing what advantages and disadvantages one has over the other:
  • Create a Composable Commerce Site with Contentful and Medusa
This tutorial is for developers that want to learn how to build an e-commerce store with rich CMS features from scratch using Medusa and Contentful, the benefits of such an integration, and how this solution can be managed by end users:
  • What Is Reverse ETL: A Complete Guide
Having a single, centralized source of truth for your data is only half the solution. You need to be able to activate your data in the business tools you use every day. And that’s where reverse ETL comes in:
  • Key Strategies for Increasing Customer Lifetime Value
If you’re looking to boost customer satisfaction, retention, and purchase frequency, these tactics will point you in the right direction:
Podcast Episodes
  • Driving Growth via Collaboration of Marketing and Engineering Teams - Data Unlocked
Today, Ron, CTO of Beyond Finance, is here to discuss his work with Beyond Finance, marketing workflows, how empowering marketing and engineering teams drive business growth, and more.
Data Unlocked
Data Unlocked
Texting is the latest marketing funnel focused on personalization and data gathering. Its capabilities in getting target audiences to interact is changing the game for brands and marketers:
The Customer Experience Podcast
The Customer Experience Podcast
Videos and Webinars
  • 5 Causes For Failing Headless and Mach Architecture Projects
Like all technical projects, the technology you choose is often only part of whether a project will succeed. Here are 5 common causes that lead MCAH projects to fail:
5 Causes For Failing Headless and Mach Architecture Projects
5 Causes For Failing Headless and Mach Architecture Projects
Guides, Case Studies, and Reports
  • A Starter Guide to E-commerce Personalization in 2022
In this guide, you’ll go into detail about e-commerce personalization and discover why you should implement an e-commerce personalization strategy. Furthermore, you’ll learn the 5 phases of e-commerce personalization:
Upcoming Events and Webinars
  • How to Explain Composable Commerce to Your Executives
Join this panel discussion with technology and business leaders as they break down the what, why, and how of composable commerce so that you can easily explain it to your team and executives:
📅 Wednesday, July 20 at 11 am PT / 2 pm ET
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That’s it from our side.
Hope you’ll enjoy the content presented above.
Please let us know if you have any questions, comments, or feedback. Don’t hesitate to reach out to us by replying to one of the emails or emailing directly to me via esat@experiencestack.co
And, if you think your friends or colleagues might enjoy reading this newsletter, feel free to forward it to them 🤗
Till next time 😉
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Esat from Experience Stack

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