Product Habits - What makes a business extraordinary

What Makes a Business Extraordinary

One of my favorite Twitter threads this week was a story about a family electrical business that recently achieved a generational wealth level exit. It's the kind of story you don't forget after you read it. This is a heartwarming look at what made the company extra special.

How Do You Deal With Engineering Estimate Concerns?

One of the biggest challenges for engineers is explaining the timing estimate and value of completing technical projects. Unfortunately, explaining can be cumbersome, so is there a better way to address manager and customer doubts? This thread is filled with some interesting solutions.

Security for Growth Companies

In 2021, corporate networks saw a 50% increase in cyber attacks, driving an astounding $7 billion in damages. This trend will likely continue in the coming years, especially as cloud adoption grows. Here is some practical advice on how to protect your company moving forward.

Building a SaaS Product in a Week

This blog post is a fascinating and succinct overview of how one developer built a SaaS product in one week. When you start small and pinpoint a problem clearly, you can build a solution much faster than you’d imagine. If you had a week to build anything, what would it be?

Development Patterns Among Successful Product Engineers

If you want to be a successful product engineer, a handful of skills will help you master your role. Some of the things on this list tug in opposite directions, which is part of what makes engineering work challenging and exciting. Check out the full list here—some of them may surprise you.

High Output Marketing Playbook

In the first 90 days at marketer Marc Thomas’s new job, he grew the number of SQLs the company was getting by 177%. So how was he able to generate that impact so quickly? He shares his playbook here. It ultimately comes down to two things: performing marketing-related activities at a faster rate and increasing the leverage of those activities. 

Marketing Docs Are Not Written for Engineers

If you're an engineer, take time to parse through non-specific marketing buzzwords so you can translate them into specific architectural decisions. Alternatively, if you're a marketer, consider the overuse of buzzwords that might cause people to infer features that are not actual product capabilities. In short, don't infer—verify instead.

Unlocking New Avenues of Business Growth

Growth engineering comes down to unlocking business growth through experimentation, rapid iteration, and continuously learning how to serve customers. Allen Kleiner, a former Growth Engineer at Pinterest and Growth Engineering Manager at Segment, shares some of the specific ways he's unlocked growth for companies in his career. Check out the full interview.