[Brand Report] Someone hacked our account and spent $3000

Hey Reader,

June was eventful, to say the least. It was our best month in revenue so far, and we got to meet our team in the Philippines to gear up for a new brand we’re launching in a few days. However, we did run into a few bumps in the road, including getting our account hacked.

Here's how we handled it.

From the Blog

How to Get User-Generated Content to Promote Your Ecommerce Business. The best kind of promotion for any business, big or small, is the content that comes from real customers who post about how much they genuinely love your products. 

Deep Dive Into Amazon Messaging. As a seller, it’s important to know the guidelines of Amazon’s messaging tool and its limitations, including what you can and can’t send.

From the Podcast

E460: June Brand Report 2022 – Improving Margins During An Economic Downturn. With the Covid bump slowly dissipating, Dave and I are taking proactive measures to make sure our brands are secured should worse come to worst.

E305: Transitioning from a Brick and Mortar Store to an Online Store with Joonas Gebhard. As many consumers now prefer to make their purchases online, migrating your business to the digital space is only a natural part of the process.

Go Big

Many sellers stay away from oversized products because they take up so much space, which means low volume per shipment. That’s not necessarily a bad thing. However, most sellers think this way. Translation: more competition.

For our Secret Sauce mini-class tomorrow at 10 AM (PST), we’re diving into a strategy involving large and bulky items that Dave has coined the “Cockroach Method.”

He’s been using this successfully for many years now, so if you’re looking for a new approach to your next product launch, you’ll want to tune in to this one.

Sign up for the Secret Sauce.

Happy selling, 

Mike