[SaaS Club] From a tiny Shopify app to a 7-figure SaaS product

Hey Reader

I hope you're doing well.

Here's a quick round up of what's been going on at SaaS Club:

🎧 Podcast

From a Small Shopify App to a 7-Figure SaaS Product

In 2016, Ryan acquired a Shopify app called Notify and grew it into a 7-figure SaaS business that he recently sold.

In this episode, we unpack that story and share Ryan's journey:

• How he went from a few hundred Shopify customers to thousands of customers, with his SaaS being used on over 30,000 websites

• How Ryan used cold email to get initial growth and something a little unusual he did (that he's not proud of), but it worked.

• How they used integrations with other products as a major growth channel and were able to add over 100 integrations quickly.

• Lessons Ryan learned from a bunch of other tactics that didn't work, e.g., content marketing, SEO, newsletter ads, and more.

So I hope you enjoy it.

Listen to the full podcast episode


📗 Book of the Week
This week's book recommendation is from Ryan:

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail by Clayton M. Christensen

Why did Ryan recommend this?
"Because it help you take out bigger companies than you".

👩‍💻 Around the Web

Metrics Are NOT the Only Thing That Matters in a Startup
I recently came across this post written Alex Turnbull, the founder of Groove. His basic premise is that being data-driven is important, but there's more to growing a business than the numbers.

LinkedIn
Here's something I recently posted on Linkedin which resonated with a lot of people. For me, it reinforces the point that people are dealing with too much complexity and by simplifying things we can stand out.

😍 Let's Get Social
Want to get more social? Follow me on Twitter or LinkedIn.

Have a great week!

- Omer


P.S. whenever you're ready, here are 3 ways I can help you:

1. Group Coaching: Do you need coaching for an affordable price? Join me for live coaching calls every 2 weeks, access the archive of recordings, and more.

2. 3-Month Bootcamp: Need more help getting to your first $10K revenue? You will get 10 weeks of training, live group coaching, email support and more.

3. Private Coach/Advisor: Want to work directly with me? I'll help you get the clarity & focus needed to execute confidently and get breakthrough results.