Hot in Enterprise IT/VC - What's 🔥 in Enterprise IT/VC #301
What's 🔥 in Enterprise IT/VC #301On hiring pre-product market fit and focusing on the job to be done now
At the beginning of a startup’s life, the only thing that matters is shipping a product that a user(s) cannot live without. This also means only hiring talent that can help you ship the right product faster. Everything else is a distraction. When we fund technical founders, many in the CEO job for the first time, the biggest mistake that can be made is hiring super experienced candidates too early. Talia from Bessemer nailed it in this tweet. A couple startups I work with have been burned by landing their "stretch" exec candidates.
It's tempting to hire ahead and get a seasoned candidate you can grow into.
But that doesn't get you what you need. Better to hire for what you need today and optimize for high slope. During the last couple of years, the idea of hiring candidates suited for the next stage or two of a company’s growth happened way too often since many founders thought they were well ahead in their business because of all of the capital they raised. However, we have to remember the amount of capital you raise is divorced from your true stage of customer growth. The end result is the premature scaling of many companies and the need to dramatically cut burn and extend runway. So how do you this as an early stage founder?
This is not a science but more of an art. Get to product market fit before hiring go-to-market folks too early. When it comes to GTM hiring for PLG/infra companies, our friend Martin Gontovnikas (aka Gonto), head of GTM at Auth0, strongly suggests bringing on DevRel as hire #1 to evangelize, write content, spread the word and over time pair with a growth marketer to help convert top of funnel into leads. More to come in future issues as Gonto just held a world class workshop for many of our boldstart founders. 🙏🏼 as always and please share with your friends and colleagues. Scaling Startups
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Older messages
What's 🔥 in Enterprise IT/VC #300
Saturday, July 30, 2022
What recession? If u can't sell dev tools now, it's not the market as 💰 is there
What's 🔥 in Enterprise IT/VC #299
Saturday, July 23, 2022
What's 🔥 in cybersecurity + why developer security is the next big thing
What's 🔥 in Enterprise IT/VC #298
Saturday, July 16, 2022
Mid 😎 check in: anecdotal state of VC/startup market, IT Spending data still strong for must-have products
What's 🔥 in Enterprise IT/VC #297
Saturday, July 9, 2022
Know when to hold 'em, know when to fold 'em...finding a clear path as you extend runway
What's 🔥 in Enterprise IT/VC #296
Saturday, July 2, 2022
Refocusing on relationships vs. transactions, founders who are more 🥩 vs. sizzle 🥓 will rise back to the top
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