GrowthHackingIdea - +55% increase in conversions (A/B test)
I've shared a lot of studies where by changing just one word resulted in a huge increase in conversions.
Today I'm going to share another study to boost your creativity and inspire new wins. ;)
In this A/B test they managed to increase conversions by 55%.
Here's the test:
Control: Affordable, Easy-To-Use Web-Based Contact Manager (CRM)
Variation 1: Get an Easy-To-Use Web-Based Contact Manager (CRM)
Variation 2: 10,000+ Businesses Use Our Web-Based Contact Manager CRM)
Variation 3: Focus On Your Sales and We’ll Organize Your Contacts
Variation 4: The Quickest & Easiest Way To Organize Your Contacts
Result: and the winning headline with 55% increase in conversions was ...
... variation 4!
Source: surgelabs.com
Cheers,
Charlie Patel ;)
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