Jan. 23 - M&M’s sidelines spokecandies amid polarizing rebrand | Ad spend forecast to grow as digital shifts
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Weekender: Campaign Trail: Kraft Mac & Cheese animates the transformative power of noodles
Saturday, January 21, 2023
Signup | Forward Marketing Dive Weekender Jan. 21, 2023 | A roundup of this week's most read stories Marketing Dive's studioID BROUGHT TO YOU BY — Marketing Dive's studioID Successfully
Jan. 20 - Netflix gives peek at early ad progress | Kraft Mac & Cheese embraces noodle power
Friday, January 20, 2023
Campaign Trail: Kraft Mac & Cheese animates the transformative power of noodles; NBA, StellarAlgo team up to streamline fan data across channels; Ad blitz: Tracking every marketing play for Super
Jan. 11 - Ryan Reynolds has fun with ChatGPT | Another liquor brand sets sights on Super Bowl
Friday, January 20, 2023
Ad blitz: Tracking every marketing play for Super Bowl LVII; WPP strengthens Salesforce expertise with Fenom Digital acquisition; Denny's taps CEC Entertainment exec as CMO; Dunkin' reportedly
Jan. 12 - McDonald’s taps AI for Lunar New Year | Lowe’s in-houses retail media network
Friday, January 20, 2023
Lowe's in-houses retail media operations in efficiency play; Heineken helps Ant-Man shrink alcohol consumption in new ads; PepsiCo sets its sights on Gen Z with Starry, a Sprite competitor; Ad
Jan. 13 - Pepsi’s Super Bowl return focuses on new Zero Sugar | Instagram’s Shop tab removal
Friday, January 20, 2023
What Instagram's Shop tab removal means for social media; Campbell's Chunky tournament blends football with the metaverse and livestreaming; Ad blitz: Tracking every marketing play for Super
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