This is not the amazing SEO play you think it is:

📰 News & updates

ChatGPT Banned in Italy Over Privacy Concerns

ChatGPT must have suggested pineapple on pizza.

Google Might Not Fully Render a News Article Before Showing It in Search

It depends on how timely that content is and how quickly Google needs to index and serve it in Google Search.

🔝 SEO

Mobile SEO: 10 Optimization Tips to Build a Mobile-Friendly Site

Here are Jamie’s top tips to ensure you effectively optimize for mobile.

11 Easy-to-Follow Tips to Optimize Your Blog Posts for SEO

No keyword stuffing is involved.

Does Going Viral Help With SEO? Not Really

Patrick analyzes a few viral examples (e.g., a press conference held at the wrong venue) to see if those authoritative links helped site rankings. Spoiler alert: not really.

Keyword Clustering: 3 Simple Ways to Do It

If you have similar keywords, should you target all of those on the same page, or do you need to create multiple pages? Keyword clustering aims to answer this question.

Decoding the SEO Success of LinkedIn Collaborative Articles

LinkedIn introduced collaborative articles last month, which is a new type of content that LinkedIn publishes with the help of AI and LinkedIn users. It is also a brilliant SEO play—since then, its hub /advice/ has launched almost 30,000 articles, is currently ranking for 17,658 keywords, and is driving thousands of search visits.

Input Metrics for SEO

Article by Tom Critchlow

Input metrics represent action. You want to choose input metrics that are measurable, change in response to our actions, and predict success.

💻 Digital marketing

5 Types of Blogs That Make Money

If you want to make money from blogging, your first step is to decide on the type of blog you want to run. These five types—along with successful examples—are proven to rake in the cash.

AI-Generated Content Is the New Floor

In Rand’s opinion, here are the three things humans have over AI (for now):

1. Emotion – ChatGPT can’t produce emotions that feel authentic.
2. Novelty – ChatGPT’s training data stops at 2021, so it can’t produce new ideas, data, or information after that period. (Even if “new,” it’s likely a derivative.)
3. Creative insight – Almost no one exclaims “I’ve never thought about it that way” after reading something from ChatGPT.

How the Best Companies Measure Content Quality

Article by Kevin Indig

Scaling content production and maintaining quality can be difficult. You need to measure the right metrics. Kevin shares the metrics that he and other executives measure.
 

Till next time ;)
Cheers,