Trevor McKendrick - Can we talk to whales?

Hi all,

Last week was my birthday.

Is it just me, or no matter how old you get your birthday always feel a little bit special? Everything goes just a little better, you smile a little more, and the world feels a touch lighter.

It occurred to me that that’s all just happening in my head, and literally every day could feel like my birthday.

I think the only difference is you have to decide to make the choice. You make it happen, versus waiting for the feeling to appear.

This is how I felt with my Optimism 2020 campaign. Every day felt better because I was choosing to make it so.

Have a fantastic week.

Trevor

Notes from a Sun Tzu Skeptic (article)

Advice & business books have mostly been bullshit for much longer than previously thought!

The man who walked around the world: Tom Turkish on his seven-year search for the meaning of life (article)

I was surprisingly touched by this. Some of the most life-impacting moments for me came during my 2 years living in Oaxaca, Mexico.

Talking to strangers all day in a foreign world will do more to change your POV then reading a hundred books IMO. I wish everyone got to have some similar type of experience when they’re young.

Spanish climber gets back from 500 days living in a cave (article)

It was an experiment & she had a team that was making sure she had food, was healthy, etc., but still super coo.

500 days with no news – she didn’t know Russia had invaded Ukraine!

What do we need to talk to whales (article)

It scares me a little that there’s a few animals that could potentially be as smart as us, or maybe very close. Some whales fit that category.

A full body keyboard (github project)

Check out the gif - takes 2 seconds.

Fun project that I’m happy exists regardless of practicality!

Take a placebo! (article)

“More than 25 studies now offer evidence that placebos can regulate mild and acute emotional pain, with medium to large effect sizes, in both healthy and clinical populations, a review from this year noted.”

Mark Zuckerberg interview at their offices in 2005(?) (youtube)

Note that he didn’t see it being all that big back then. Colleges only. He even makes the point of why they wanted to focus only on colleges (it would make the experience worse if they brought on other types of users… and he was right!)

I don’t think any billion dollar founder really knew the size of what their thing would become when they started. Not Bezos. Not Zuckerberg. Not even Steve Jobs.

Share the newsletter…

Here’s a link to today’s newsletter: https://ckarchive.com/b/xmuph6hrn5rvg

Sign up for the newsletter…

If you got this from a friend, you can sign up to get the newsletter for free every Monday morning here



Older messages

Everybody is the main character

Monday, April 10, 2023

Hi all, Thank you to everyone who sent over a copy of the study I asked for last week. Trevor Twelve Books at Herculaneum That Could Change History (article) Some thoughts on Is it my problem you can

Buying a history building you can't actually afford

Monday, April 3, 2023

In case I don't see ya: Good afternoon, good evening, and goodnight! Trevor Existential risk, AI, and the inevitable turn in human history (article) Must read from Tyler Cowen on AI risk. See Scott

How to win an Olympic Gold medal

Monday, March 27, 2023

Hi all, Have a terrific week. Trevor The shameful persecution of Posie Parker in New Zealand (article) “This is what it must have been like when women were marched to the stake. Yesterday in Auckland

Let there be light

Monday, March 20, 2023

Hi all, I'm @ Fintech Meetup in Vegas today & tomorrow, and then SF Wed - Friday. Would love to meet up if schedules align! Trevor A Nirav or a Naval? - that is the question (article) One of

Hang in there

Monday, March 13, 2023

Hi all, this is my 250th edition of this newsletter. Thank you all for reading it's a blast to hear from everyone every week. And on a totally unrelated note: God speed to any startup founders

You Might Also Like

🤯 Manifesting Won’t Make You Rich

Thursday, January 9, 2025

This Might Hurt a Little… This is What Most People Get Wrong... Contrarians, We looked into how many times we've written the word “hard” over the past few years when talking about business. Turns

Ahrefs’ Digest #215: Fastest growing companies, high agency, and more

Thursday, January 9, 2025

Welcome to a new edition of the Ahrefs' Digest. Here's our meme of the week: By the way, the Ahrefs Certification is almost here. Want to be among the first to try it out? Get Ahrefs Certified

Like Social Media, But For Whales?

Thursday, January 9, 2025

Salmon as hats: a meme, it appears. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🧙‍♂️ Sponsorships with Lyft, Media.com, Stewart Treats, myFICO, and more [Jan 9]

Thursday, January 9, 2025

Plus secret research on Rocket Money, Shell, and Aveeno ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Is the Era of the Scrum Master Coming to an End?

Thursday, January 9, 2025

Three Data Points Pointing to the Decline of the Role ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Audio Book Promos 🔊 Tweets & FB group posts • 60 Day orders save 15% +

Thursday, January 9, 2025

Affordable Audio Book Promos ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ See what authors are saying about ContentMo Enable Images Audiobook

Give a Little Whistle

Wednesday, January 8, 2025

Who needs cellphones when you can do this? ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The best way to preset A/B test results?

Wednesday, January 8, 2025

It's not a dashboard... or a spreadsheet... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Refining strategy with Wardley Mapping. @ Irrational Exuberance

Wednesday, January 8, 2025

Hi folks, This is the weekly digest for my blog, Irrational Exuberance. Reach out with thoughts on Twitter at @lethain, or reply to this email. Posts from this week: - Refining strategy with Wardley

🧙‍♂️ 100 signed books

Wednesday, January 8, 2025

My hand hurts... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏