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The April edition of Not a Newsletter is here!

͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌  ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 

Welcome to the April edition of Not a Newsletter!
Before we dive into the stories in this issue, a big thank you to Litmus, this quarter’s presenting sponsor of Not a Newsletter and Inbox Collective! They’re an all-in-one marketing platform that empowers you to build, test, review, and analyze emails so you can get the most out of every email you send. And they’ve published a fantastic resource: The Ultimate Email Workflow Toolkit. You’ll learn a few things from this that you can apply to your strategy today — download the free guide here.

And there’s so much more in this month’s Google Doc! You’ll learn about:

🏆 Tactics to help you win back as many as 15% of your inactive readers.

💰 How to start monetizing your independent newsletter, including best practices around pitching and pricing a membership or subscription.

📬 Must-haves for a welcome series or a newsletter sign-up page.

💬 How to use a survey to improve your newsletter strategy.

...and a lot more!

Plus, I want to say thank you to two new sponsors this month: Postmark, an email platform with stellar deliverability and a focus on customer service, and Understanding Google Analytics 4, a useful new course from The Content Technologist.

And with that: Let's get into Not a Newsletter — there’s so much to learn from in this month’s issue!
 
Read this month’s Google Doc

New on inboxcollective.com...
How to Set Up a Reactivation Campaign to Win Back Inactive Email Subscribers
A reactivation campaign should be a part of any good email strategy. Here’s how to run one correctly. [Read on…]

How to Start Monetizing Your Indie Newsletter
How do you know when it’s time to start monetizing? And what are the different ways newsletters like yours monetize? Let’s talk through some options. [Read on…]

*SPONSORED* How Three Successful Newsletters Used Beehiiv to Grow Strategically — And How You Can, Too
Using Beehiiv’s advanced dashboards, you can get the data you need to make the decisions that matter. [Read on…]

How an End-of-Year Survey Can Improve Your Newsletter Strategy
Feedback is an email marketer’s best friend. Here’s how “Your Daily Dose of Nonprofit” used a survey to make changes to their newsletter strategy this year. [Read on…]

A few final things...
📬 Want to work with Inbox Collective? Here’s how I can help you.

🎯 Want to reach an audience of 10,000+ people in the email space? Here’s how to become an advertising partner.

🍴 Interested in attending Dine & Deliver, a dinner series presented by LiveIntent? Apply here. We've just announced our next three dates:
  • Boston on May 11
  • New York on June 15
  • And if you’re going to the Online News Association conference, we’ll be in Philadelphia on August 24
🚨 Want to make sure you don’t miss an article or case study that might help your email strategy? Sign up for story alerts here.

✍️ Looking to hire or be hired in 2023? Join the Inbox Collective talent collective.
Copyright © 2023 Inbox Collective LLC.

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How Three Successful Newsletters Used Beehiiv to Grow Strategically — And How You Can, Too

Wednesday, March 29, 2023

Fantasy Life, Ottawa Lookout, and Payload use Beehiiv's advanced dashboards to get the data they need to make the decisions that matter. ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

The March edition of Not a Newsletter is here!

Thursday, March 16, 2023

Inside: 12 tactics to get your first 5k readers. Plus: What's a blocklist, and should I be worried about them? ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

Dine & Deliver is coming to Boston, DC, and LA

Thursday, March 2, 2023

Plus, a few stories from Inbox Collective + Not a Newsletter I don't want you to miss! ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

The February edition of Not a Newsletter is here!

Friday, February 17, 2023

Inside: How to launch and promote your indie newsletter. Plus: Can you turn part of your newsletter into a book? ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

Announcing... a newsletter dinner series (for you to attend!)

Monday, February 13, 2023

Let's talk newsletter growth + business at Dine & Deliver — coming to a city near you. ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

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