Messages
10/2/2024
14 : 24
📬 No. 50 | Ask the right questions (the right way)
“Polls help you learn about your readers and build a better newsletter. Here's how to use them effectively.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
9/27/2024
14 : 54
A little surprise: Announcing my non-profit newsletter course 🎉
Everything a non-profit needs to build a great email strategy — completely free, thanks to GetResponse. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
9/25/2024
14 : 34
📬 No. 49 | Your newsletter might not need an overhaul (yet)
“The newsletter you have right now is good enough. Direct your energy towards these priorities instead.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
9/18/2024
14 : 24
📬 No. 48 | Best practices every newsletter should do
“Let's put the excuses away. These are the obvious best practices that you need to take care of as soon as possible.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
9/12/2024
6 : 53
📬 No. 47 | How to throw a great event
“If you're putting the right people in the room, will people enjoy it? The answer is overwhelmingly, 'Yes.'” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
9/4/2024
14 : 34
📬 No. 46 | A huge newsletter you’ve never heard of
“None of the founders are journalists. We speak the language of the reader, not the language of traditional journalism.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
8/28/2024
14 : 44
📬 No. 45 | How to get readers to reply
“Done right, this tactic will give you the chance to start a lot of useful conversations with your readers.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
8/21/2024
14 : 24
📬 No. 44 | From the pitch to the inbox
“To create this scale of economy with newsletters, that's the next big thing.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
8/20/2024
3 : 14
📬 No. 43 | The advice I give again and again
“The first version of your newsletter is never perfect. All the good stuff happens after you launch” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
8/7/2024
14 : 24
📬 No. 42 | Andy Borowitz goes independent (again)
“This is my playground, and I'm going to have fun with it. Hopefully, people will come along with me.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
7/31/2024
14 : 24
📬 No. 41 | Becoming a Dad Changed the Way I Write Newsletters
”Sometimes, if you're really lucky, you get the chance to take an unexpected step — or, I suppose, crawl — forward.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
7/24/2024
14 : 24
📬 No. 40 | Questions for a (newsletter) therapist
“I think what makes it great is also what makes it stressful.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
7/17/2024
14 : 24
📬 No. 39 | The four quadrants for growth | Apple Mail changes coming
“The fastest-growing newsletters lean into four proven — and very different — ways to grow.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
7/11/2024
6 : 23
📬 No. 38 | We’re back! | Interview with Tangle’s founder | Newsletter job board
“I think we've zigged when many other places have zagged.” ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
6/3/2024
9 : 4
📬 No. 37 | Questions to Help You Build a Better Newsletter
The first-ever Inbox Collective ebook is on sale now! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
5/22/2024
14 : 34
📬 No. 36 | Two newsletters, two languages
One Istanbul-based writer publishes two newsletters in two languages — with four different revenue streams. Here's how he manages it all. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
5/17/2024
13 : 4
📬 No. 35 | Learning how to sell ads in your newsletter
Working with Who Sponsors Stuff through their Ad Sales Lab helped two newsletter operators ramp up their ad strategy. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
5/8/2024
14 : 34
📬 No. 34 | Rules For Running a Great Newsletter
Operate in all four growth quadrants. Use AI for productivity, not creativity. And 23 other rules to follow. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
5/1/2024
14 : 44
📬 No. 33 | Tools to Make Your Newsletter Better
A giant list of tools I love to help you build, grow, analyze, and monetize a successful newsletter. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
4/24/2024
14 : 24
📬 No. 32 | Building a paid newsletter course
How Poynter adapted its Work-Life Chemistry workshop into a six-part email series. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏