Is ChatGPT's growth starting to flatten?

 Hiten's Pick 

The Past, Present, and Future of Product-Market Fit

I'm speaking at my friend Dan Olsen's virtual meetup for product people this Thursday. We're covering one of my favorite topics: The historical context of product-market fit and how it has evolved. Anyone interested in building successful products will get a lot of value out of this event. Grab your ticket here and join us

 Business 

Everything You Need To Know About ChatGPT

ChatGPT has taken the world by storm since it launched late last year, and the AI chatbot can do an impressive set of tasks. If you have yet to try using it, this comprehensive guide will walk you through how to make the most of the tool. It serves as an excellent primer for understanding the chatbot and how it works as you get more familiar with it. 

Is ChatGPT's Growth Starting To Flatten?

When it launched at the end of November 2022, ChatGPT generated 266 million visits in the first month. Fast forward to April 2023: the chatbot now gets 1.76 billion visits. That is incredible growth for a short period, but it might be slowing down. Do you notice any interesting trends when you look at this data? 

 Product 

How Designers and Engineers at Apple Work

The designers and engineers at Apple are some of the best in the world. A signature behavior in how they work is ruthlessly cutting features to get to the minimum core product—and polishing it with intensity and precision. It's a slow process of continuous iteration that compounds over time. This strategy has turned them into one of the most innovative companies in the world

Deploying a GPT-4 App to Production

GPT-4 outperforms previous GPT models in a handful of ways, but it still doesn't always produce the results you're hoping for. One of the keys to making great use of the tool is writing high-quality prompts. Here are some lessons the Amplemarket team has learned so far as the company builds a generative AI sales copy tool. 

 Marketing & Sales 

How To Tell if Your Landing Page Copy Is Working

It should be easy, but writing a landing page copy for your product is often tricky. You're too close to it and sometimes need an easier way to test what resonates with potential customers. This guide walks you through figuring out what isn't working and making iterative changes to find what language works best

Non-Coercive Marketing

Non-coercive marketing is a strategy that is designed to generate trust, connection, and empowerment. It works particularly well for solo and creator-style businesses. This essay is a helpful primer on the underlying principles of this marketing style—and how you can apply them to your startup. 

 Growth 
How Repositioning a Product Allows You to 8x Its Price

Sometimes repositioning your product changes the perceived value and allows you to increase pricing without experiencing a customer acquisition drop-off. Read this for a good example of how repositioning can work for your startup

The SEO Strategy That Unlocked Adobe's Growth

Adobe's monthly organic traffic was flat for almost a decade. Then, in just a few years, it tripled. What unlocked this level of growth? Ramli John explains in this illuminating tweet thread. One of the significant growth levers was launching a free online photo and design tool that draws in almost 14 million organic monthly visitors. 

 Management 
Creating Better Job Descriptions

One of the first things you do when hiring for a new role is to create a job description. They have value but aren't always useful in practice. One of the things you can do to be more rigorous and precise in your hiring process is to complete a process called "MSN"—making note of must-haves, should-haves, and nice-to-haves for a role. This is how the process works

Great Management Is Measured in Years

Great management is demonstrated over a longer timeframe than days, weeks, or even months. It takes years of consistency to prove high-level management capabilities. Remember to play the long game regarding your management decisions and optimize for a focus on relationship-building.

 Insight of the Week 
Bet on Growth

When something you're building starts getting good, the best question is not "How good is it?" Instead, ask, "How long will it improve?" Improvement tends to take the form of an S-shaped curve—nothing happens for a while, and things suddenly get much better before leveling off. Remember that growth rates matter more than absolute numbers. So be patient and give growth time to materialize.



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