Social Media Examiner - Social content in Google search…

📰 Wednesday is "News You Can Use" day, Reader!

This newsletter is brought to you by our 15th Annual Social Media Marketing Industry Report.

In today’s edition, we bring you news from:

• Google search
• LinkedIn
• TikTok
• Twitter

🔥 Here's a word from our sponsors:

Which Platform Can Help You Boost Your Sales? 🤔
According to our latest survey, 34% of marketers said Facebook is the way to go! But wait, there's more. Our 2023 Social Media Marketing Industry Report is jam-packed with other fascinating insights too. Download your copy today and start building an incredible social media strategy based on solid data! 💪

Grow your business with the help of the Social Media Marketing Podcast. Click here to learn more.

Google is using artificial intelligence (AI) to organize search results in new ways that help users find answers from people and perspectives rather than just quick facts. 

The company is rolling out a Perspectives filter in the coming weeks that will exclusively show long- and short-form video, images, and written posts from discussion boards, Q&A sites, and social media platforms. Google also plans to display details about the creators of content. 

Additionally, the firm is improving how it ranks search content with a greater focus on information with unique expertise and experience, placing greater emphasis on quality and originality.

To learn more, read the full announcement.

🧭 Here is more news you can use:

• LinkedIn Creator Tool: Users who have their language set to English will see a new Conversations Happening Now section that displays posts to review and possibly repost “with your own commentary to join the conversation.”
• TikTok Post Features: The platform is prompting users to share their location and write a review when sharing content.
• New Twitter Leadership: Linda Yaccarino has been tapped to oversee business operations.