Earnings+More - In-play suspension times analyzed
In-play suspension times analyzedThis issue of The Data Month looks at analysis from USAbility on in-play suspension times for the five major sportsbooks during this year’s Super Bowl +MoreIn this special edition of The Data Month, Earnings+More takes a look at the data compiled by USAbility regarding the vital issue of suspension times for the major sportsbooks during Super Bowl LVII.
Up timeAnalysis from this year’s Super Bowl shows how variable the occurrence and duration of suspensions was across the leading US-facing books. Suspension bridges: In order to better understand the nature of the in-play offerings from five of the major sportsbooks – FanDuel, DraftKings, BetMGM, Caesars and those books using Kambi (particularly Unibet due to issues with the Barstool page) – the team at USAbility analyzed their offering minute-by-minute during the last Super Bowl. The analysis shows the inconsistency across all five when it comes to suspension times and shows that the different operators employed a variety of strategies.
FanDuel had the most suspensions but it had the lowest suspension time average. Caesars had very few (second lowest) suspensions but with the longest average suspension times for Spread and Totals.
** SPONSOR’S MESSAGE ** Existing sports-betting technology and services can be built better for operators. At Metric we’re changing the game by doing things differently, so our customers can too. Inspired to solve the problems and surpass the limitations of existing systems, we’ve employed modern technology and processes to build a ground-breaking sportsbook solution that can handle the needs of any modern operator – whatever they are. Contact us to find out more. Site-by-site analysisFanDuelFanDuel’s transition to in-play took over 5.5 minutes pre-game, preventing wagering at a critical time. USAbility says it has been informed these markets were available and wagers were placed during this period. However, the analysts said they don’t know how many people were affected by the non-rendering of the key markets that were experienced, if any.
DraftKingsDraftKings appeared to apply an aggressive in-play strategy. It did not suspend any of the three main markets from transitioning to in-play up until late in the 4th Quarter, apart from an inexplicable 21-second suspension in the 3rd quarter.
CaesarsCaesars in-play strategy appeared inconsistent compared to FanDuel and Barstool (Unibet/Kambi) with relatively few suspensions (26 for Spread down to 8 for ML), however, suspension durations were above average (up to 42 seconds).
BetMGMBetMGM took nearly 9 minutes to transition into in-play, with the three key markets unavailable for wagering including pre-game markets being unavailable 1.5 minutes before kick-off. The result would be significant loss of pre-game handle, suggested USAbility.
Barstool/Unibet/KambiBarstool, Unibet and Kambi appeared to adopt a similar low-risk in-play strategy to that of FanDuel, with frequent suspensions for third down and plays when a flag was thrown. They each appeared to suspend markets earlier than the competition, typically by 5-6 seconds.
Key assumptions
** SPONSOR’S MESSAGE ** The Huddle Journal Driven by increased focus on profitability and economy at scale, the recent surge of M&A activity in the sports betting and iGaming industry aims to capitalize on potential opportunities and leverage disruptive technologies. Strategic partnerships and ambitious expansion are reshaping the future of this dynamic market, where companies unite to optimize operations, enhance user experiences, and unlock new avenues of growth” (Francesco Borgosano, CEO in Huddle). Data pointsMassachusetts: Having established leadership by handle in the debut month of March, DraftKings cemented its position at the head of the market by also grabbing the pole position by GGR in April.
🫖 Goin’ to a party: DraftKings rules the roost in Massachusetts Calendar
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