Epic insights about your users in 10 min.
100% of your success depends on how good you know your audience.
Do you sell the most suitable product? For the right segment? For the best price?
What if I told you that 10 minutes from now you can know all this about your audience:
1. Their age and gender.
2. Their values.
3. Relationship status.
4. Job title.
5. Location.
6. Languages.
7. Household income.
8. Do they rent a home or own.
9. How often they buy anything online.
10. What categories of products they prefer to buy.
Magic?
Here are the instructions:
1. Download a list of emails (or phone #) of your users, subscribers, customers, etc.
2. Go to Facebook Audiences.
3. Click "Create Audience" - "Custom audience".
4. Choose "Customer File" - "Choose a file to copy and paste data".
5. Hit "Upload file" and choose your file with a list of emails.
6. Hit "Next". Then - "Upload & Create".
7. Once upload finishes, hit "Done".
8. Wait until "Activity" state for your new audience become "Ready" with a green dot.
9. Go to "Audience Insights".
10. Choose "A custom audience".
11. In the custom audience field choose your recently created custom audience.
12. Next to this field you'll see "Location".
You can remove a default country to see stats about your audience from all countries.
Or choose a specific country.
13. Now, to the right you can see these tabs: "Demographics", "Page Likes", "Location", "Activity", and only for US (choose US in bulletpoint #12): "Household", "Purchase".
14. Click the tabs and blow your mind.
Cheers,
Charlie Patel ;)
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