Live forum: The state of TV advertising strategies
With the advent of streaming and connected TV, advertising within the television space has transformed dramatically, and video as a whole has become a deeply integrated staple format. In 2023, marketers must consider new strategies and tactics to optimize their television advertising campaigns. Further, with the rise of retail media networks and generative AI, advertisers are recalibrating their campaigns to incorporate the newest capabilities and approaches to market. To learn what strategies advertisers have utilized across TV so far in 2023 and what they expect to do with the medium in the year to come, join this virtual forum on August 16 at 1 p.m. ET as Digiday, Modern Retail and MNTN experts discuss the state of TV advertising strategies in 2023. Hosted by Jim Cooper, editor-in-chief at Digiday and Cale Weissman, editor-in-chief at Modern Retail, and sponsored by MNTN, register for this live virtual forum to learn more about:
Sponsored by: MNTN Can't make it? RSVP and we'll send you an on-demand recording. |
Older messages
WorkLife Awards: Categories announced
Monday, July 24, 2023
Company culture has never been more important for organizations looking to attract and retain the best talent and the strongest cultures are built on values that run deep throughout the organization.
How to personalize every connected touchpoint
Monday, July 24, 2023
In 2023, CTV audiences aren't spending their time on single channels; they're switching between multiple screens, platforms, marketplaces and even devices — sometimes consuming content across
AI offerings debut at breakneck pace — as concerns grow
Monday, July 24, 2023
Also: Amazon, Walmart, Instacart up the commerce game
Are NFTs dead? Agencies frame future of the blockchain tech
Friday, July 21, 2023
Also: Behind Carlsberg's new agency and marketing plan
Threads hype slams into reality, one data point at a time
Thursday, July 20, 2023
Also: Some publishers see more ad revenue for Women's World Cup
You Might Also Like
LUC #63: Understanding Database Types — Relational, Vector, Graph, and More
Saturday, September 21, 2024
Plus, API architectural styles you should know, understanding the OSI model, and PACELC theorem explained
The Perfect Landing Page Formula
Saturday, September 21, 2024
Copy and pasteable 11 elements for your site
The 3 Types of Hires You Just Can’t Make Today
Saturday, September 21, 2024
The Jaded, The Broken, and The Done To view this email as a web page, click here saastr daily newsletter The 3 Types of Hires You Just Can't Make Today: The Jaded, The Broken, and The Done By Jason
'It’s That Belief in Yourself in That Moment'
Saturday, September 21, 2024
We spoke to Stanford Tennis Coach Paul Goldstein about the difference between the one-hit wonders and those who sustain, cultivating mental fortitude, and controlling nerves in pressure moments.
VC expertise and exit outcomes
Saturday, September 21, 2024
Also: Fed rate cut marks the dawn of a new VC era; AI innovation abounds; Private markets in Greater China are experiencing a significant slowdown... Don't want to receive these emails? Manage your
Podcast app setup
Saturday, September 21, 2024
Open this on your phone and click the button below: Add to podcast app
Automate your email marketing without coding
Saturday, September 21, 2024
Every business - big or small - needs an e-sign tool in their stack. But they cost so much. Get this lifetime deal on the best Docusign / PandaDoc Alternative Today's hack Automate your email
🔍 Find Your Competitors' Revenue
Friday, September 20, 2024
I'll give you a free deep dive…
Generations Through AI's Lens
Friday, September 20, 2024
September 20, 2024 | Read Online Generations Through AI's Lens A Study on How Models "See" Us Across Time like comment fb fb fb fb We've been doing a lot of educational posts lately,
Launch Your Own Crypto Token in Eve Frontiers; A new blockchain phone from Solana Mobile
Friday, September 20, 2024
PlayToEarn Newsletter #245 - Your weekly web3 gaming news