Shopify Dispatch Issue #412 - Organic traffic

Issue #412 - August 16th, 2023

Organic Percentage Post #1,149

Kevin Hillstrom writes about how much more of your sales and traffic are organic but are often mis-attributed.

Leaky funnel losing repeat customers?

Are you struggling to grow your repeat purchases? Install Repeat Customer Insights to equip your store with the insights it needs to increase your repeat sales.

My articles this week

Newly released: email subscriptions for Customer Exports

Sell gift cards to acquire customers and build loyalty

Metrics to track the health of returning customers

Newly released: email subscriptions for Customer Grades

Eric Davis

Older messages

Shopify Dispatch Issue #411 - Merchandise productivity, Archiving Shopify products

Monday, August 14, 2023

​ Issue #411 - August 9th, 2023 It Does Make A Difference Kevin Hillstrom calculates how slight improvements in merchandise productivity can lead to more long-term profit. The bonus part about how to

Shopify Dispatch Issue #410 - Shopify Summer 2023 Edition

Wednesday, August 2, 2023

​ Issue #410 - August 2nd, 2023 Summer '23 Edition: 100+ updates that reimagine commerce for the future Shopify released their Summer 2023 Edition which includes a bunch of updates. Big highlights

Shopify Dispatch Issue #409 - Profit profiles, Marketing campaign metrics

Wednesday, July 26, 2023

​ Issue #409 - July 26th, 2023 Profit Profiles How many repeat orders and how much profit you capture has a huge impact on your performance. Kevin Hillstrom outlines three example profit profiles and

Shopify Dispatch Issue #408 - Business trajectory, Variety packs

Wednesday, July 19, 2023

​ Issue #408 - July 19th, 2023 Reverting Back To The Trajectory Line Kevin Hillstrom describes how the COVID bump is over and many business are struggling. It would be a good idea to measure your

Shopify Dispatch Issue #407 - Smart order routing, Replacing product pages

Sunday, July 16, 2023

​ Issue #407 - July 12th, 2023 Smart Order Routing: Prioritize Fulfillment Locations and Deliver Products Faster to Your Customers Emily Manley describes the new smart order routing feature added to

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