Shopify Dispatch Issue #413 - Shopify Collective, Create an event

Issue #413 - August 23rd, 2023

Introducing Shopify Collective

Shopify's released Shopify Collective as a way for retailers and dropshippers to connect. It could be interesting both as a way to get a new product into more stores or as a way to fill out your store's catalog.

Standard drop-shipping cautions apply.

Creating an Event

Kevin Hillstrom writes about creating your own marketing event instead of just having sales or leeching off of Amazon.

Leaky funnel losing repeat customers?

Are you struggling to grow your repeat purchases? Install Repeat Customer Insights to equip your store with the insights it needs to increase your repeat sales.

My articles this week

New: email subscriptions for Customer Cohorts

Real example of building customer loyal with a note

Using value math to sell to B2B customers

Calculating your customer acquisition budget based on repeat customer purchases

Eric Davis

Older messages

Shopify Dispatch Issue #412 - Organic traffic

Wednesday, August 16, 2023

​ Issue #412 - August 16th, 2023 Organic Percentage Post #1149 Kevin Hillstrom writes about how much more of your sales and traffic are organic but are often mis-attributed. Leaky funnel losing repeat

Shopify Dispatch Issue #411 - Merchandise productivity, Archiving Shopify products

Monday, August 14, 2023

​ Issue #411 - August 9th, 2023 It Does Make A Difference Kevin Hillstrom calculates how slight improvements in merchandise productivity can lead to more long-term profit. The bonus part about how to

Shopify Dispatch Issue #410 - Shopify Summer 2023 Edition

Wednesday, August 2, 2023

​ Issue #410 - August 2nd, 2023 Summer '23 Edition: 100+ updates that reimagine commerce for the future Shopify released their Summer 2023 Edition which includes a bunch of updates. Big highlights

Shopify Dispatch Issue #409 - Profit profiles, Marketing campaign metrics

Wednesday, July 26, 2023

​ Issue #409 - July 26th, 2023 Profit Profiles How many repeat orders and how much profit you capture has a huge impact on your performance. Kevin Hillstrom outlines three example profit profiles and

Shopify Dispatch Issue #408 - Business trajectory, Variety packs

Wednesday, July 19, 2023

​ Issue #408 - July 19th, 2023 Reverting Back To The Trajectory Line Kevin Hillstrom describes how the COVID bump is over and many business are struggling. It would be a good idea to measure your

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