For The Interested - FTI #398: What would you stop?
If you could magically stop doing one thing in your business and it would have no negative impact…
What would you stop doing?
Let me know and see what other people said here.
Now, on to this week's ideas...
***
The Starting Five
1. The Secret To Growing Your Newsletter Is To Study Sesame Street
The number of the day is 5! As in...
Here are five tactics you can adapt from Sesame Street to capture the attention of your audience and drive them to take action.
2. How To Scale Your Creator Business
If you want to earn more money in your business, this is a must-watch. It's one of the most valuable videos I've seen.
3. The Two Keys To Getting LinkedIn's Algorithm To Work For You
Based on advice from two high-ranking LinkedIn employees.
4. How To Make Daily Offers To Your Audience (Without Being Annoying)
If you're uncomfortable "selling" to your audience, this will shift your mindset about it.
5. How To Stop Giving Advice And Start Being Useful
Including a phrase experts need to stop using and what to replace it with.
***
Inside My Skill Sessions Membership This Week...
This is a new section I'm adding to the newsletter.
My Skill Sessions membership is the simplest way for experts to acquire the skills they need to grow their business and I know you'd find it helpful.
So I'm going to share snippets of how I help my 500+ members with you each week.
For example...
This Wednesday, members will join me for our monthly Jam Session where they can get one-on-one help with their work.
I've already gotten great questions from them for this week's call including:
• Giving a member feedback on their one-line niche description
• Helping a member come up with a marketing plan for their upcoming book
• Helping a member figure out how to balance developing a personal brand without it conflicting with their day job
I'll share in-depth suggestions tailored to them in the Jam Session, but here's some general advice about those topics for you:
• When it comes to your niche or positioning, always go a bit more narrow and specific than you feel comfortable with - it's better to be too narrow than too broad.
• The marketing of a book is just like anything else - successful marketing is as much (or more) about what happens after publication as it is what happens leading up to the launch.
• Your "personal brand" isn't something you create - it's a reflection of what you do. That means your day job should HELP you build it, not hinder it.
Learn more about my Skill Sessions and become a member here.
***
Sources and Sponsors
• Here’s your chance to reach the 40,000 creative entrepreneurs who love this newsletter (twice!) for just $350.
• Planning to launch a brand-new online course or program? Here are 8 things you need to know if you want to maximize your sales.
• In one day, build a usable system while learning the systemization principles to achieve any of your goals. Sign up for the System in a Day workshop.
• The Growth Notes newsletter features a collection of tips to help you grow on Twitter.
***
My Final Words Of The Week
Ever wonder what would happen if you gave AI your complete Google search history and asked it to describe who you were based on that information?
Have an interesting week!
Josh
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Older messages
I never do this, but...
Tuesday, January 30, 2024
I don't want you to miss out. So I'm sending an extra email today to remind you: There are only 8 hours left to join my Skill Sessions membership for just $197 before the price goes up to $350.
FTI #397: 33 experts
Sunday, January 28, 2024
It's Saturday afternoon. And 33 experts have become new members of my Skill Sessions this week. That's 33 experts who are learning from the valuable Sessions I've taught on things
FTI #396: It's a gamble
Sunday, January 21, 2024
You place bets all the time. On yourself, others, and on what you think will happen. You're even a gambler if you don't take any risks. Because not taking risks is a bet too. It's
FTI #395: Which is bigger?
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Ever wonder how the size of an expert's email list compares to their social following? I asked my followers on Twitter and on LinkedIn and the answers are revealing. Now, on to this
FTI #394: So that's how it happens...
Sunday, January 7, 2024
Ever wonder how artists become famous? Turns out, it's as much science as art. Now, on to this week's ideas... *** The Starting Five 1. The Most Popular Content I Created In 2023 The
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