GrowthHackingIdea - Mind-blowing simple trick (535% ROI)
Justin Brooke from IMScalable shared one of the most awesome tricks ever released on GHI: it is simple + actionable + generates huge impact.
For one client, Justin collected a 1.6 million size audience via a retargeting pixel.
But when they tried running ads to these 1.6 M people, they lost money.
One day he got the point.
As with the majority of websites on the internet, this client had a 78% bounce rate.
78% of people were not interested in the website but were added to a retargeting audience. But how to remove them?
An idea came up.
What if the pixel will save a user into a retargeting audience only after he spends at least 45 seconds on the site?
So they ran this test. All of a sudden their ads became hugely profitable: for every $1 Justin’s client spent on retargeting, he was making $6.36 back - that's a 535% ROI!
If you have a developer on your team, it's a simple task for him to delay retargeting pixels for 45 seconds.
If you don't have one:
1. Copy your Facebook pixel code, but only the part that is between <script> and </script> tags.
2. Place your Facebook pixel code into this updated code:
<!-- Start of the new delayed Facebook pixel code -->
<script>
setTimeout(function(){
Place your Facebook pixel code here instead of this bold text
}, 45000);
</script>
<!-- End of the new delayed Facebook pixel code -->
3. Place this new delayed code on your website.
4. Make a ton of money :).
Source: imscalable.com

Charlie Patel ;)
Your friend wants to get access to our invite-only community of growth hackers from companies like Uber, Google, Microsoft, TechStars, Disney, Adobe, Coca-Cola, Amazon, etc.? Here's your personal invitation link for him/her: http://e.growthhackingidea.com/?ref=2145324&a4=1&a5=9
Unsubscribe | GrowthHackingIdea / StartupGrowth.com | 1460 Broadway New York, NY 10036
Older messages
$34 vs $39 (study)
Tuesday, February 27, 2024
Today's hack The items priced at $39 got more sales than the same items priced at $34 (study) Researchers from MIT and The University of Chicago ran an experiment for price variations. In their
The 7 forms of waste by Toyota
Monday, February 26, 2024
Today's hack Efficient manufacturers are obsessed with maximising flow. These 7 rules by Toyota can optimize your growth. Efficient manufacturers, such as Toyota, are obsessed with maximizing flow.
16x more traffic from a Facebook page
Friday, January 19, 2024
Today's hack A simple quest by Daniel Weber increased traffic from a Facebook page by 16 times (real story) Daniel Weber - a member of our glorious community kindly shared his growth hack with us.
The pivot framework
Thursday, January 18, 2024
Today's hack Growth hacking - is the final stage of any startup. There are 4 stages before. Here they are: Growth hacking - is the final stage of any startup. Here's what goes before it: #5.
Free epic tool - charts for your KPIs
Wednesday, January 17, 2024
Today's hack You can build charts for your KPIs with PeriscopeData (>$1000/month) or for free with MetaBase.com Vitaliy Mishlaev (CEO of ConcertWith.me) - a member of our awesome community,
You Might Also Like
‘We found the thing that gives us joy’: Microchild on the microverse, music, and shared language
Wednesday, March 12, 2025
The wife and husband pair of Shannon Sengebau McManus and Jonathan Camacho Glaser are souls behind the band Microchild. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
🦅 Reminder: Masterclass with Jesse Pujji
Tuesday, March 11, 2025
At 1:00 PM Eastern Time (US and Canada) ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
[Webinar tomorrow] Canadian? How to Grow Your Amazon FBA Business as a Canuck
Tuesday, March 11, 2025
Hey Reader, Are you a Canadian? No? Well, you should never skip a single line on an EcomCrew email but this is one exception and you can continue with your day. Yes? Then congratulations on hitting the
The state of ad serving for brands and agencies
Tuesday, March 11, 2025
How ad-serving technology is changing and unlocking new opportunities
♟️ OpenAI's smart chess move!
Tuesday, March 11, 2025
Guess who's sweating?
March Madness is here: Tap into the hype with these marketing plays
Tuesday, March 11, 2025
And more insights to drive smarter social strategies and ROI ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
ET: March 11th 2025
Tuesday, March 11, 2025
Exploding Topics Logo Presented by: Exploding Topics Pro Logo Here's this week's list of rapidly trending topics, insights and analysis. Topic #1 Gruns (trends) Chart Gruns is a DTC startup
If SEO is dead…
Tuesday, March 11, 2025
Here's a surefire way to fall behind your competition: Declare SEO as dead and stop optimizing your content. Sure, the strategies that worked five years ago may not work today, but businesses that
Niche = $$$
Tuesday, March 11, 2025
Why Your Tiny Newsletter Could Be an Advertiser's Dream
The Founder Institute targets first VC fund
Tuesday, March 11, 2025
Startups join the M&A big leagues; Hinge Health files for IPO; stablecoin surges with regulation in play; VC-backed IPOs give up post-election gains Read online | Don't want to receive these