This is something I’ve never done before...
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Is long-form content dead?
Wednesday, April 24, 2024
I keep hearing this: “Nobody reads long-form content anymore.” It's true that the human attention span keeps dropping. 20 years ago, it was around 2.5 minutes. Today, it's 45 seconds. And the
Exclusive invite to try my latest tool
Tuesday, April 23, 2024
If you send marketing emails, this message is just for you. I'm inviting you to try my newest (free) tool: the Mail Grader. This tool will analyze your email strategy and give you actionable
The biggest revenue drivers of 2024 are...
Thursday, April 18, 2024
I'm excited to delve into the most effective marketing channels with you in my upcoming webinar. We'll be discussing what's really working in 2024 with two of my agency's top experts:
“ROI is where the attention is” is wrong
Wednesday, April 17, 2024
I did a ton of Google searches and looked at different websites to figure out where people are spending the most time. And I found out that the saying “ROI is where the attention is” is wrong. Because
How Long Should Your Blog Articles Be?
Tuesday, April 16, 2024
It used to be where you need 2300-word articles to rank on page 1. Things have changed... especially with the release of AI. So, we decided to look at how long content should be in today's world.
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