Why publishers fear traffic, ad declines from Google's AI-generated search results

Why publishers fear traffic, ad declines from Google's AI-generated search results

Some publishers and partners hope for more transparency from Google and other AI companies related to AI-generated search.

Additional coverage:

• While TikTok’s uncertainty in the U.S. continues, its platform competitors are already making moves to steal its ad dollars. That is, Snapchat, Meta, Pinterest and Google are pitching to be part of advertisers’ TikTok contingency planning.
• There’s a lot of buzz around attention advertising right now, but The New York Times is trying to stay grounded even as it develops its own plans.
• As demand for secondhand apparel rises, eBay needs to hold the line.
• The Verge and 404 Media are exploring the fediverse as a way to take more control over their referral traffic and onsite audience engagement.
• Our most-ready story this week: Google rolls out more tools for advertisers — including new formats for AI-generated search