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Shopify Dispatch Issue #456 - Consequences of deep discounting

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Issue #456 - June 19th, 2024

An Industry That Is Lost

Kevin Hillstrom shows how many ecommerce retailers are just racing to the bottom with their discounting.

Which marketing strategies are producing the best customers for your store?

Analyzing your customers, orders, and products with Repeat Customer Insights can help find which marketing strategies attracted the best customers over the long-term.

My articles this week

Offer your repeat customers your best deals

New Tool: Metrics evaluator and advice

Customer loyalty first requires quality customer service

Customer Acquisition and Retention are the keys to Shopify success

Eric Davis

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Have a question about Repeat Customer Insights or would you like some support? Email shopify@littlestreamsoftware.com and I'll be happy to help (and you'll get a much faster response).

Have a question about Shopify that you just can't find the answer to? I'd be happy to give it a shot and maybe even turn it into an email or article. Just reply to this email.

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Shopify Dispatch Issue #455 - Talking with your community

Thursday, June 13, 2024

​ Issue #455 - June 12th, 2024 They're Lurking, And They're Fighting Back Kevin Hillstrom writes about how when you are building communities, you need to be present. It's usually better

Shopify Dispatch Issue #454 - Clicks impact ranking, Capture payment at fulfillment

Wednesday, June 5, 2024

​ Issue #454 - June 5th, 2024 Yes, Clicks and Engagement Impact SEO Ann Smarty reviewed Google documents from court cases and internal leaks to find out that clicks and time-on-site actually does

Shopify Dispatch Issue #453 - Mastering Structured Data

Monday, June 3, 2024

​ Issue #453 - May 29th, 2024 Mastering Structured Data ebook Ilana Davis writes about the Mastering Structured Data ebook, a collaboration of over a dozen SEO experts. Which marketing strategies are

Shopify Dispatch Issue #452 - Develop your merchandise, New checkout editor

Wednesday, May 22, 2024

​ Issue #452 - May 22nd, 2024 The Art of Coaching Kevin Hillstrom writes about working to develop your merchandise and even doing a test of it during this summer. New checkout and accounts editor for

Shopify Dispatch Issue #451 - Community building, Structured data checklist

Friday, May 17, 2024

​ Issue #451 - May 15th, 2024 Ryan Hall (y'all) Kevin Hillstrom writes about the importance of building a community instead of renting one from Google/Facebook/etc. Structured data checklist for

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