GrowthHackingIdea - Does a blog really matter? (case study)

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Today's hack
A blog alone increased Groove`s revenue from $40K to $100K/month

The guys from Groove were running a blog within their first 14 months.

But before that, they projected their growth without a blog. They were going to achieve $40K of MRR within 14 months.

Here is what happened after they started to run a blog. They outperformed their expectations by 150%, making $100K of MRR instead of $40K!

One more important thing: They had written only 50 blog posts within that period of time, but all of them were big and super valuable.

Still don’t have a blog? ;)

Source: www.groovehq.com


Cheers,
Charlie Patel ;)

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