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Email Tool Tester put together some illuminating stats for email in 2024.

If it feels like everything is spam, you’re getting data-breached constantly, and you basically check email for living… you’re not wrong.

• There are 4.48 billion email users worldwide, or 56.8% of the total world population, up from 0.17% in 1997. This number is expected to grow to over 4.85 billion by 2027.
• An email user receives an average of 80.6 emails per day, and nearly half of those are spam.
• 58% of email users check their emails first thing in the morning before looking at social media or anything else online.
• Employees spend an average of 11 hours per week managing and organizing emails, or roughly 2,970 working days across a 45-year career.
• Two-thirds of people mainly check their emails on a mobile device. The majority of emails (85%) are read on smartphones but answered on a computer.
• Each day, the amount of CO2 released by text emails is equal to the amount produced by an estimated 23,500 gas-powered cars.
• The average email user has 1.86 email accounts, meaning there are approximately 8.3 billion email accounts worldwide.
• The most used email clients globally are Apple (55.64%) and Gmail (31.16%) as of February 2024.
• 2021 saw a record number of 1,862 email data breaches recorded in the U.S., breaking the previous record of 1,506 from 2017.

Dig into the data with the full report.

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Swehl and Molly Baz inadvertently kicked off an industry-wide discussion about censorship in women’s healthcare advertising in Q2.

Now, telehealth provider Wisp has entered the chat with the “We Heart Healthy Vaginas” OOH campaign in SoHo.

The creative features pixelated anatomy with the message “get vaginal care faster than this ad will be censored.” (Note: It took just 72 hours for the Swehl ad to be pulled).