The Generalist - The Next Unicorns
Friends, Two weeks ago, we released the Future 50, a deeply researched list of the world’s highest-potential startups, valued at or under $200 million at the time of nomination. It became our most popular piece of the year within a couple of days and continues to introduce readers to some of the most interesting companies on earth. I am certain that many of these organizations will go on to become unicorns, decacorns, and, perhaps, generational businesses. Welcome to all the new amazing readers who have joined us! If you haven’t jumped aboard yet and are interested in reviewing the complete list, today’s the perfect opportunity. We spent more than five months building the Future 50. That included seeking nominations from the best venture capitalists in the industry, researching each startup, reviewing confidential information, and making final selections. I personally studied each company carefully, digging into their technology and learning what makes them unique. By joining as a premium subscriber, you’ll get access to a private database of quality companies with the information to help you get up to speed as quickly as possible. That has real value for investors, operators, and founders.
To make the Future 50 even more valuable to readers like you, we spent the past week leveling it up even further. Here’s what we’ve added to the database, compiled from public sources:
Of course, these are just the latest additions. If you haven’t checked out the Future 50 yet, you’ll find a curated collection of fascinating startups accompanied by detailed descriptions and a clear rationale for why we selected them. Join as a member to discover all 50 startups, including these 5:
By joining as a member, you’re unlocking The Generalist’s most popular and valuable piece of the year for just $22/month. I hope to welcome you aboard soon! Brought to you by MercuryIf Jony Ive built a banking* experience… It would look a lot like Mercury. The Generalist has been a Mercury customer for years, and I’m constantly awed by the platform’s beauty, thoughtfulness, and power. It’s become a core part of how we run our business and is probably the only banking product I find a genuine pleasure to use. Mercury’s banking experience isn’t just loved by The Generalist. Some of the world’s most prominent and promising startups – like those named in the Future 50 – trust Mercury to simplify their finances and power essential workflows, like paying bills or sending invoices. By using Mercury, customers save time, get granular visibility into their finances, and have finer-toothed control over money movement. Apply in minutes today at mercury.com to simplify your finances and perform at your best. *Mercury is a financial technology company, not a bank. Banking services provided by Choice Financial Group and Evolve Bank & Trust®; Members FDIC. The Future 50Meet 50 of the world’s highest-potential startups. Nominated by investors, selected by The Generalist. To unlock the full list, you can join as a premium subscriber here. To read more about the Future 50 before subscribing, you can check out our announcement post here. |
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Introducing The Future 50
Tuesday, July 16, 2024
Meet 50 of the world's highest-potential startups. Nominated by investors, selected by The Generalist. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Ho Nam on an Investor’s Legacy
Tuesday, July 9, 2024
The Altos co-founder talks about hard times, being a great partner, and building a venture firm to last. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
How to Win a Competitive Deal
Tuesday, June 25, 2024
You need more than sharp elbows. A tactical guide to winning your spot on the cap table. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Bryan Everlasting: An Interview with the Tech Executive Spending Millions on Immortality
Thursday, June 20, 2024
Inside the mind of the former tech executive working to become immortal. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
How to Find a Unicorn
Tuesday, June 11, 2024
A tactical guide to sourcing legendary investments. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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join me: Big Tech in Fintech
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