by Hypefury 🦅

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In this newsletter, you'll find:  

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You're doing everything right.

But your growth rate? FLAT!

Why is everyone around you growing, but you're not?

Every day billions of social posts appear on everyone's timelines. 

Every day thousands of new creators stand up who wanna reach the sky and wanna grow like crazy.

So why should people follow you instead of those others?

It might be this:

You're not positioning yourself as a celebrity.

Think about the shows you watch most. On TV, on Netflix.

Which anchors do you enjoy watching and why?

If you're just churning out content but don't put any (celebrity) personality behind it, nobody's gonna pay attention.

So next time you post something, make sure you would tune in to your own posts!

Become a better creator. Check out the course.

It's your path to making 10k /month.

Hit the link below to get 30% off today!

Reach 40k+ creators for just $250. Click here to advertise. 

Nima Owji and other app researchers have shared a preview of the new 𝕏 Payments tab, which you can see here.

There’s no official announcement about when this feature will be available, but this preview strongly indicates that 𝕏 is actively working on it, and its release could be imminent.

Gen Z users have no love for Facebook, but they can't resist its Marketplace feature. 

Meta's CFO, Susan Li, said that Facebook Marketplace has "seen particular traction with young adults" and has been "one of the drivers of strength in young adults."

In general, Marketplace seems to be the most popular social commerce platform, according to a research by Capital One Shopping.

The study found that 51.2% of all social media consumers made their most recent social media purchase from Facebook Marketplace.

Threads now has 200 million monthly active users, as confirmed by Threads chief Adam Mosseri.

Sure, the app is piggybacking off of Instagram, but what's interesting is that it's gaining momentum.

In the last month, its user growth rate tripled!

Side Note: Hypefury now supports Threads by Meta.

In September, we'll start hosting special masterclasses with external experts.

The first two will feature:

In the next few days, I'll let you know how you can join these masterclasses. Keep an eye out for our next email!

Last week's poll: On which platform is it most difficult for new creators to grow an audience?

🟢 🟢 🟢 ⚪️ ⚪️  → 𝕏 [31.9%]

🟡 🟡 ⚪️ ⚪️ ⚪️ → LinkedIn [26.6%]

🟡 🟡 ⚪️ ⚪️ ⚪️  → Instagram [25.5%]

🟡 ⚪️ ⚪️ ⚪️ ⚪️  → Substack [10.6%]

⚪️ ⚪️ ⚪️ ⚪️ ⚪️  → TikTok [5.3%]

That’s it for now, everyone! We’ll meet again next week with some more of this!

Don't forget to sign up to Hypefury if you haven't yet.

And feel free to reply to this mail. It comes directly to me.

Cheers,

Yannick Veys
Co-founder and CMO of Hypefury