GrowthHackingIdea - A/B test. A 60% increase in signups.
The original landing page (control) combined marketing content and registration fields in an attempt to reduce the number of clicks for a successful registration.
Test: Hide the registration form. Show it only after clicking the 'Signup Now’ button.
Test landing pages showed a 60% increase in signups!
Source: vwo.com
Cheers,Charlie Patel ;)
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