Mailbrew Marketing Weekly - Marketing Weekly #198

Gonzo Content: What Marketers Need to Learn From Hunter S. Thompson • In A Nutshell • Master the Family Business Dynamic: Proven Strategies for Growth and Harmony • 028: The Art of Business (with Bonnie Christine) • Marketing AI Conference Wrap Up, Reddit, and Cobra Kai! • New b2b lead gen strategy is crushing • What’s one marketing myth you wish more people knew was false? • What’s the Most Overlooked Marketing Channel Right Now That’s Driving Real Results for You? • Crypto PR exec relishes ‘skepticism’ around crypto marketing - Cointelegraph • Commentary: Tupperware has filed for bankruptcy - is multi-level marketing in trouble? - CNA • A new Zyn competitor is marketing its nicotine pouches to the finance bros - Business Insider • MrBeast launching a new product amid controversy may be a good PR move, marketing experts say. But it's risky. - Business Insider • Hamster Kombat: 300 Million Downloads and Counting on Telegram - Blockonomi • Affiliate Marketing Gets A Makeover: A Stylish New Growth Strategy - Forbes • Corporate swag will never die - The Hustle • Why Your Marketing Strategy Needs a Data-Driven Overhaul - Entrepreneur
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Sunday September, 2024

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Blogs

Gonzo Content: What Marketers Need to Learn From Hunter S. Thompson
Ryan LawSep 17
After thirteen years in content marketing, I think it’s fair to say that most of the content on company blogs was created by people with zero firsthand experience of their subject matter. We have built a profession of armchair commentators,
Read more ›

Newsletters

In A Nutshell
Shannon SankeySep 20

Stay weird, Nutter Butter.

The post In A Nutshell appeared first on Carney.


Podcasts

Master the Family Business Dynamic: Proven Strategies for Growth and Harmony
John JantschSep 19
In this episode of the Duct Tape Marketing Podcast, I interviewed Michael Mirau, a seasoned business coach and consultant specializing in family business coaching and business growth for middle-market companies and nonprofits. Michael Mirau shared insights from his newly released book, The Family Business Manifesto: A Roadmap to Peace in …
Marketing AI Conference Wrap Up, Reddit, and Cobra Kai!
John Wall and Christopher PennSep 20

In this Marketing Over Coffee: Now with more trip reporting, smart speakers, and Boston Accents! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite The exceptional glory of "With Special Guest" Post MAICON trip report Headphone demos on the expo floor 8:14 – 8:56 Wix …


New b2b lead gen strategy is crushing

The past couple of weeks, we have been applying a new b2b lead gen strategy and it’s been working so good.

Here’s a break down of how it’s working so you can try it yourself.

The first thing we do is produce an article that is relevant to our ideal …

What’s one marketing myth you wish more people knew was false?

Mine was "marketing is way more important than the actual product."

What’s the Most Overlooked Marketing Channel Right Now That’s Driving Real Results for You?

With so much focus on paid social, influencer campaigns, and SEO, I’m curious—what’s a marketing channel that isn’t getting as much attention but is actually delivering great results for you?

Personally, I’ve found that email marketing combined with segmentation and automation is still a massive driver of ROI, especially when …



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