CXL - Increase Email Open Rates and CTR

Struggling with email engagement?

Email marketing expert Jessica Best recommends testing these 10 elements to increase your open rates and click-throughs 👇

In this CXL Feed, Jessica breaks down what to test, when to test, and how to declare a winner—from subject lines to CTAs. Get the framework you need to build a strategic, needle-moving testing plan, and learn why statistical significance is key to reliable insights.

If you’re ready to upgrade your email engagement, this is where to start.

Watch the video to master email testing:

Looking for more on Email Marketing?
Have a look at this course:

Master Email Marketing >

 In this course, you will learn how to:

• Avoid common design and content pitfalls to improve email performance.
• Write compelling email copy that drives conversions.
• Grow your email list and increase revenue through strategic list-building.
• Implement data-driven email strategies for improved relevance and engagement.
• Optimize email timing and automation for better subscriber engagement.

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