How marketers use omnichannel to turn first impressions into loyal customers

Brands that tailor their marketing to each stage of the customer journey achieve greater relevance and impact as customers progress toward a purchase. This holistic approach considers the channel, device and consumer mindset, allowing marketers to refine their strategy from first impression to repeat purchase.

Omnichannel marketing connects brands with consumers at every touchpoint. Research shows that this strategy reduces costs, improves performance and strengthens customer loyalty. This new guide from Simpli.fi features a tactical omnichannel framework and a case study of one brand that reduced its cost-per-store-visit to less than $5.

Download this guide to learn:

• Tactics for targeting at every stage
• Activating a four-step process for turning impressions into sales 
• Using omnichannel marketing to build customer loyalty

Sponsored by Simpli.fi

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