Startup Resources - 🛠 Crush the gram

🛠 Tools

Story Creator - Social media video editor

Video does better on social media. But they're a pain to create from scratch. 

Story Creator allows you to take existing assets and turn into a pro looking video perfect for posting on social. Easily.

Free tier with some limitations (and watermark). Low cost beyond that.

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Match by SparkLoop

Growing a newsletter without paying for ads is hard. An effective alternative is to do cross promotions with other newsletters that share the same audience.

But, the problem with cross promotion, is the effort to find willing partners - it's manual outreach.

The guys behind SparkLoop (referral tool) put together a service to match up newsletter owners and make the process of doing cross promotions way easier.

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Pingr - Uptime monitoring

Does the world need another uptime monitoring tool? Probably not. But if you don't have one then this new one maybe worth checking out. 

Monitors status from multiple locations to eliminate false positives and can notify you via a bunch of integrations (Slack, Telegram, etc) as well as good old email. Also keeps an eye on your SSL for expiry.

→ Get this

🤓 Articles

Instagram marketing: 8 Easy Steps How to make Money on Instagram(2020)

Instagram has a a billion daily active users so as a marketing channel it can't be ignored. 

But if, like me, you don't know what you're doing it's a slog without much return.

I'm working on something at the moment that fits well with Instagram but struggling to figure out how to make it work. Came across this in depth article with a bunch of tactics.

→ Read this

30 Lessons After 30 Million SEO Visitors

Neil Patel knows a few things about digital marketing. Here he gives a rundown of lessons learned after hitting 30 million SEO visitors on his blog, and how to improve your own chances of getting a return on SEO.

→ Read this

5 Types of Easy-to-Create Interactive Content to Engage Your Audience

Everyone has boring old blog posts so being different might be a better strategy to get noticed and shared. 

So what do you do? 

Use interactive content according to this article on the Alexa blog. Quizzes, calculators, dynamic white papers and more. Get some ideas to get noticed and give your readers a better experience.

→ Read this

📢 Classifieds

📰 Newsletter

The Bootstrapped Founder

This one of the few longer form newsletters I make time to read each week. 

Every Friday, Arvid Kahl, shares an article from his experience of building and exiting a SaaS business (bootstrapped, obviously 😀).

It's always a great lesson on topics like pricing, churn reduction, audience definition, daily operations, and more.

He also includes a section focusing on what other bootstrappers have been talking about in the last week and links out to interesting articles.

→ Get this

😢 The awkward end bit