Saas Marketer - Meet your personal biographer

Meet your personal biographer

And the most insane SaaS Marketer Deal to date...

Jul 2

It's absolute carnage.

We have 5 clients, delivering a service to five London based startups and it's a complete mess. It's 2016.

We have employees all around the world, and no one knew what they were doing. Two more weeks and the clients will find out and it would be over.

Back to the drawing board again for me... it would be my third failed business.

But then whilst discussing my stresses with a friend, she recommends a book: Work The System by Sam Carpenter.

It's a story about a guy that tranforms his business through process documentation. I read it in a weekend and start getting the whole team documenting the processes they are running for clients.

In three weeks the business is transformed. Clients are happy, my email traffic halves in volume and our team feels calm again. We then steadily started to add new clients.

This is the power of taking knowledge out of the head of a human and onto paper. And that's just internal documentation.

When you start generating external documentation for clients, customers or users... you unlock another benefit.

Not only do you reduce unnessary communication, which in turn reduces support costs... but you also give Google more web pages to send free traffic to.

In summary, documentation changed my life and I'm confident that it will change yours.

Right now, there is wasted knowledge in the minds of your team members. It's knowledge that your users want and it's knowledge that Google wants. Getting this knowledge out of the heads of you and your team then formatted neatly onto web pages will help your users, but will also help Google bring you more users.

Product documentation is great for marketers: it doesn't come out of your budget and you don't have to maintain it... but you still look like a genius when your organic traffic grows like a weed.

Now I know that you are probably too busy to go through and document every aspect of your awesome product.

Which is why we teamed up with Andrei and Bunny Who Writes for the first ever service based SaaS Marketer Deal. Andrei has built a crack team of tech writers that bang out insanely detailed documentation.

They include annotated screenshots (compressed to increase page load speed of course), screenshare videos and are beautifully formatted.

Their editorial team is run by someone that has been creating content for over 7 years with clients ranging from Fortune 500 companies to government agencies across the globe.

If you have a documentation team: you need this to add a little more fire power
If you don't have a documentation team, this is a fantastic way to help your customers, reduce support cost and boost SEO
If you haven't launched yet and are dreading having to write the documentation yourself, then jump in as you have 6 months to claim your words

Think of Andrei like your personal biographer. He will follow your product around and document it's best features, getting you more attention and cash in the process.

As a reminder, all SaaS Marketer deals are only open for a five day period, or until we hit 25 sales (this email is going out to just over 4k SaaS Marketers).

And price?

Well you will have to click through to see, but I can confirm that like all SaaS Marketer deals, we have secured a significant discount. Hyperbole aside, it's an insanely good deal ;)

It's now time to introduce you to your personal biographer.

Meet Your Biographer

Enjoy.

And as ever... please feel free to reply to this email with ANY SaaS marketing related challenge you have, I will do my best to help.

Keep growing,
Tom - SaaS Marketer

P.S.

Again, if you do choose to invest in this deal, some of that revenue will be shared with SaaS Marketer, you have my word that this financial energy will be re-invested into the community to help produce better content.

So in effect, by augmenting your ability as a marketer... you are also helping to support the community.

We appreciate that :)

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Saas Marketer - Meet your personal biographer

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