🛒 Are you using abandoned cart tactics to convert lost leads for your SaaS & 3 ways to backup your database

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  • Clickup.com - an extremely powerful replace all other apps. Keep all your work in one place: Tasks, docs, chat, goals, & more. It has raised $35 million to make you more productive.
  • Cypress.io is the recommended tool for testing your frontend
    • 1-Line Layouts - 10 modern CSS layout and sizing techniques 
    • CSS Gradient is a free tool that lets you create a gradient background for websites. as well as gradient logos like Instagram and Stripe
    Growth & Sales
    Use abandoned cart tactics to convert lost leads for your SaaS

    It's common for visitors to bounce once you ask for their payment info, even if they won't be charged. Get their email addresses before this happens and create a drip sequence to convert them.

    E-commerce companies get over 50% open rates and 30% conversion rates on their abandoned cart emails. With a few tweaks, you can do the same with your SaaS product. 

    When someone selects a tier, don't request their payment info right away. Instead, ask for their email. Once you have that, take them to the payment page. 

    Now, even if these hot leads bounce, you can reach out and give them a nudge with a discount, a helping hand, or by reminding them of your value. 

    It worked for Ninja Outreach, whose 2-email drip sequence achieved a 36% open rate, 14% click-through rate, and 11.6% trial conversion rate

    The best timing for these emails varies so A/B test it, but a good starting point is the length of time it usually takes your users to convert.

    (Ad) Carrd: Free, fully responsive one-page sites for pretty much anything.

    Whether it's a personal profile, a landing page to capture emails, or something a bit more elaborate, Carrd has you covered. Simple, responsive, and yup — totally free. Referral Code: FALAK

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    Product Development
    How do you backup your database?

    There are three types of people:

    1. Those who do backups

    2. Those who will do backups

    • Simplebackups.io - It is too slow. It takes hours to finish the backup.
    • Snapshooter.io - it takes about 50 minutes, and it is quite risky to based only on DO snapshots.

    3. Those who don't do backups themselves but get them anyways

    • Use the Digital Ocean builtin instance backup feature or AWS RDS built-in backup

    How do I deal with VAT for sales coming from EU customers?

    The EU VAT law is a real pain. It's one of those classic things where they tried to go after Amazon and just hurt the little guy.

    Paddle handle all the struggles with VAT MOSS, Vat, Sales Tax e.t.c.

    There is a small industry of players who can assist you with calculating the VAT and storing the "evidence" that is required, guys like:

    And large platforms (e.g. Shopify) tend to offer support out of the box.

    You could also try and roll your own - you need to collect two pieces of evidence. This post gives a rough overview with stripe.

    Checkout bCast lifetime deal

    bCast is a podcast hosting for marketers, by marketers. Some of their awesome features are
    1. Dynamic content insertion -> 
    Insert compelling audio CTA’s to attend your next webinar, download your eBook or book a demo... into every previous episode in just a few clicks.
    2. Amazing podcast player
    -> with sharing, and capturing email address features. And you can integrate it with Zapier too.
    3. Growth analytics and auto-optin etc

    P.S *I have purchased it too.* Soon I will start podcasting.

    Worth Reading
    1. I added too many features and struggled to price my product
    2. How do you manage your workload efficiently?
    3. 15 best flutter app templates


    Upcoming Newsletters

    2020-07-24 / 38+ lessons learned bootstrapping company of one from 0$ to $9k MMR & A/B test your CTA with 1st person perspective

    2020-07-27 / SaaS makers: 6 reasons why you should verify the user's email & how to prevent automated sign-ups from bots

    2020-07-29 / 19 quick tips learned from a lot of A/B testing & how to do smooth transaction when a big company wants to buy your app

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