On selling a desktop app with subscription pricing

Hi Bootstrappers,

Listen to this week's episode of Bootstrapped:
https://bootstrapped.fm/144-patrick-hathaway-cofounder-of-sitebulb-on-selling-a-desktop-app-with-subscription-pricing/

Patrick Hathaway is the cofounder of Sitebulb, a website auditing tool for SEO consultants and agencies. Patrick tells us why he made a desktop app when his competitors offer cloud apps.

We also talk about how Patrick uses awesome release notes as a marketing tool.

We finish up with a discussion the pros and cons of using Paddle as a payment processor.

Until next time,

Steve McLeod
Bootstrapped.fm

PS: We’re open for listener questions! Got a topic or question you’d like us to discuss on the podcast? Let us know on our discussion forum or simply answer this email with your question.

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