The Content Marketer - A crash course on newsletter marketing

I’m gonna let you in on a well-kept secret among successful email marketers.

Ready? Here it is:

Don’t work too hard on your newsletter.

Yup, you read correctly.

A great newsletter is a low-maintenance lead-nurturing machine - if you take the initial time and effort to set it up right.

To help get you through the hardest phases of newsletter creation, we created a comprehensive guide that covers:

• How to build and manage a list of subscribers.
• Tips to maximize delivery rate.
• Best practices for naming and writing your newsletter.
• What KPIs to track.
• Examples of exceptional newsletters.
• Much more.

Basically, it’s everything you need to create a strong and sustainable focal point for your email marketing strategy.

Check out the guide to start building your new, self-sustaining lead-nurturing engine.

Cheers,
Michelle

Brafton Inc. | 2 Oliver Street | 2nd Floor | Boston, MA 02109 +1 617-206-3040