tl;dr Marketing February 24th - 2021 Issue

Digital Marketing News Roundup

February 24th - 2021

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Today’s digital marketing roundup includes news that Possible Google Update on 23 February 2021, Facebook launches Facebook Shops in Canada and UK and more.

SEO

Analyzing Large Internal Link Graphs with Python

A walkthrough of how to use Python to analyze large internal graphs when using Excel or Gogole sheets will are destined to fail.

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SEO

Yelp Announces New Takeout Solution for Restaurants, Upgraded Front-of-House Solutions

Yelp is introducing a number of new features that will help restaurants’ front-of-house operations. Now, restaurant owners and hosts will be able to efficiently manage their takeout orders and communicate safely with consumers through SMS, [...]

tl;drMarketing

Paid Media

You Can Now Dismiss a Recommendation and That Won't Count Towards Your Optimization Score in Google Ads

In an email to Google Partner Program members around the world, Google announced changes to the Program structure and badge criteria. The changes were initially slated to take place June 2020, but due to the [...]

tl;drMarketing

SEO

Googlers Talks About How Their Serving Index Works

In the latest episode of the Search Off The Record podcast John, Gary, Martin, and special guest Mariya, Product Manager on the Search team, discuss Google’s free WordPress plugin Site Kit plus gives some insight [...]

tl;drMarketing

SEO

Sistrix Introduces Tech History to Track Software Changes on Your Competitors Site

This can help you to identify and compare technologies and software components used on websites over time. They track things like CMS, marketing software, JS frameworks, SEO tools, etc Track software changes on your site, [...]

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SEO

Tips to Optimize Google My Business Cover Photos

Claire Carlile shares some handy tips to optimize your GMB cover photos. Check out the post where she gives some tips on how you can change your header photo on the Google My Business website [...]

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Social Media

Twitter Relaunches Test That Asks Users to Revise Harmful Replies on iOS

Twitter is running a new test for iOS users that will ask users to pause and think before they tweet. According to the company’s announcement, when Twitter detects what appears to be a potentially harmful [...]

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Social Media

Facebook launches Facebook Shops in Canada and UK

Facebook Shops was launched in the US in Aug 2020 and it seems they are now expanding it to Canada and UK

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SEO

Google Removed over 98% of the Reviews for a Business but Their Overall Star Rating and Ranking Did Not Really Suffer

In this case, a dental business lost 98% of their reviews because they were caught review gating but it looks like it didn’t impact their overall star rating for the business, also their ranking remained [...]

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SEO

How To Find Broken Bookmark & Jump Links

This tutorial explains how to configure the Screaming Frog SEO Spider to find broken bookmark links, analyse the source pages, and export in bulk. This feature does require a paid licence to adjust the config [...]

tl;drMarketing

SEO

Google Will Start Surfacing GameSnacks Games in Discover

GameSnacks is an HTML5 gaming platform from Google’s Area 120 that was announced in Feb 2020. Today they announced they will be introducing new ways to discover these games across Google products. directly from the [...]

tl;drMarketing

General

Facebook Reverses Australia News Ban After Government Makes Media Code Amendments

Facebook’s Australian managing director, Will Easton, confirmed news would be restored in Facebook newsfeeds in Australia “in the coming days” following the agreement with the government over changing the code.

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SEO

Possible Google Update on 23 February 2021

Looks like most of the SERP position tackers are noticing a big change today, in SEMRush I can see a 5.9/10 volatility score in the US and a 6.3/10 volatility score in AU on 24th. [...]

tl;drMarketing

Social Media

LinkedIn Adds New Tools for Company Pages, Including Lead Gen Forms

LinkedIn is adding some new tools for brands to help boost their organic promotion efforts on the platform, while also facilitating more connection with colleagues within the LinkedIn experience. New LinkedIn Pages updates include: Lead Gen Forms [..]

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tl;dr Marketing February 23rd - 2021 Issue

Tuesday, February 23, 2021

Digital Marketing News Roundup February 23rd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Tests Brand Logo in AutoSuggest for Generic Queries, Survey

tl;dr Marketing February 22nd - 2021 Issue

Monday, February 22, 2021

Digital Marketing News Roundup tldr-animation-logo.gif February 22nd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Experimenting with Showing Autosuggest

tl;dr Marketing February 19th - 2021 Issue

Friday, February 19, 2021

Digital Marketing News Roundup February 19th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Responsive Search Ads Will Be the Default Ad Type for Search Campaigns

tl;dr Marketing February 18th - 2021 Issue

Thursday, February 18, 2021

Digital Marketing News Roundup tldr-animation-logo.gif February 18th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Possible Google Update on 17 February 2021,

tl;dr Marketing February 17th - 2021 Issue

Wednesday, February 17, 2021

Digital Marketing News Roundup February 17th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Googler Shares Some Details On The Worst it Can Do Against Black Hat

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