April 1 - Tide taps Ice-T, Steve Austin as 'cold callers' | White Claw's first global campaign focuses on fans
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Chris Kelly
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March 31 - Volkswagen's rebrand hoax could undermine EV ambitions | Spotify acquisition bets on live audio
Wednesday, March 31, 2021
Spotify acquires Betty Labs in bet on live audio app Locker Room; Kraft Mayo offers kits to help overcome 'mayophobia'; How Vita Coco turns social listening into TikTok fandom; Uber expands OOH
March 30 - Volkswagen rebrands as Voltswagen for EV push | Chipotle gives away $100K in bitcoin
Wednesday, March 31, 2021
Chipotle gives away $100K in bitcoin for National Burrito Day; P&G amps up opportunities for Black creators across advertising, film and TV; Budweiser pitches pop-up stadium experiences for
Weekender: Lexus takes musicians for a spin in sedan with built-in record player
Saturday, March 27, 2021
Signup | Forward Marketing Dive Weekender March 27, 2021 | A roundup of this week's most read stories Impact BROUGHT TO YOU BY — Impact Want to know a secret? Paid search has been overtaken as
March 26 - Burger King turns NBA 2K21 trick shots into free food | Tostitos taps celebs, Snapchat AR
Friday, March 26, 2021
Tostitos spices up celeb-backed effort with Snapchat AR lens; Campaign Trail: Intuit's Mint defies money taboos to celebrate small wins; Häagen-Dazs works to boost diversity among creators with
March 25 - Busch hosts farm weddings | Ikea rolls marketing, design into chief creative officer job
Thursday, March 25, 2021
Ikea assembles chief creative officer role as marketing, product development needs converge; Study: Brand activism sways buying behavior, brand impression for 58% of consumers; Peeps returns for Easter
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