April 20 - Michelob Ultra remixes sounds of the sun | Why brands are assembling content studios
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April 15 - PepsiCo's Lifewtr taps Issa Rae for diversity push | Verizon debuts ID-less ad targeting
Monday, April 19, 2021
Verizon Media debuts ad-targeting solution without identifiers; Dollar Tree sets up retail media network amid boom for discount category; Gartner: 63% of marketers struggle with personalization tech;
April 19 - Budweiser buys beer for vaccinated fans | Why brands are fumbling sustainability
Monday, April 19, 2021
How brands are fumbling sustainability — and how they can get it right; Avocados From Mexico dishes up personalized recipes for Cinco de Mayo; 5G promises to unlock wider adoption of AR in marketing;
April 14 - Pepsi sponsors branded dating show | P&G kicks off Major League Soccer deal
Wednesday, April 14, 2021
P&G inks multiyear MLS sponsorship in quest to court multicultural consumers; Hornitos boosts underrepresented voices with short film program; Cardlytics to buy data startup Bridg in $350M deal;
April 13 - What AVOD's growth means for marketers | Bed Bath & Beyond keys in on evolution of home
Tuesday, April 13, 2021
Bed Bath & Beyond keys into homes' evolving role with new positioning; CarMax touts 24-hour test drives with Dunkin' detour; GumGum secures $75M funding round as interest in contextual
April 12 - Pacifico appeals to Gen Z amid sales boom | Omnicom's call for greater AAPI representation
Monday, April 12, 2021
Omnicom calls for Asian inclusivity with PSA contest; The Rock's Teremana tequila dishes out free guac to support local eateries; Are in-house ad agencies choking the talent pipeline?; Campaign
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