tl;drMarketing - tl;dr Marketing April 29th - 2021 Issue

Digital Marketing News Roundup
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April 29th - 2021

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Today’s digital marketing roundup includes news that Google Gives You The Ability To Report An Indexing Issue (USA Only), Google Is Bringing The Power Of BERT NLP To Assistant Conversations and more.

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SEO

AMP & Google Top Stories Rankings: An SEO Case Study

Independent News & Media’s Head of SEO shares the results of testing the impact of AMP on Top Stories, Google Discover, and organic search rankings. Some of his findings Prior to testing, AMP accounted for [...]

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Social Media

Instagram Looks At Indicate Trending Reels With A Flame 🔥 Icon

You may soon start seeing a flame 🔥 icon for trending reels on Instagram. NOTE: The feature was likely discovered by reverse-engineering the app to find hidden features and security vulnerabilities, so while it’s possible [..]

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SEO

Googler Talks About Google's Web Rendering Service

There is an interesting tidbit you can learn about Google’s web rendering service (WRS) in the latest JavaScript SEO hangout with Martin Splitt of Google where Martin said he is “spilling the beans a little [...]

tl;drMarketing

SEO

Google Publisher Center Gets a Small Design Update

Publisher Center has been updated to make the user experience easier and clearer. A new section called ‘Publication settings’ allows users to edit general information like the publication name, URLs, and logos from one section. Google [...]

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SEO

According To A Study Nearly 70% Of All Online Reviews Are Written On Google

Google is the top review site in the US, both in terms of traffic and review volume. A new report (gated) from Birdeye analyzes customer data and shows how massive the reviews gap now is. [...]

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Social Media

Facebook Allows Advertisers To Target Children Interested In Smoking, Alcohol And Weight Loss

Facebook is allowing businesses to advertise to children as young as 13 who express an interest in smoking, extreme weight loss and gambling for as little as $3, research by the lobby group Reset Australia [...]

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SEO

Possible Google Update On 28 April 2021

Looks like most of the SERP position tackers are noticing a big change today, in SEMRush I can see a 6.3/10 volatility score in the US and a 4.9/10 volatility score in AU on 29 [..]

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SEO

Google Gives You The Ability To Report An Indexing Issue (USA Only)

Signed-in Search Console users in the US will soon see a “Report an Indexing Issue” button under the Index Coverage report and URL Inspection Tool articles in the Search Console Help Center. It should be [...]

tl;drMarketing

General

Google Adds a Bunch of Features to Search and Map to Help Travelers

Google is adding a bunch of new features in search when people are searching for travel-related queries. Here is some info on what is new: COVID-19 related travel advisories or restrictions for your destination updated [...]

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SEO

Google Is Bringing The Power Of BERT NLP To Assistant Conversations

Google is bringing a bunch of improvements to Google Assistant, here is a quick summary about a few of them: Teach Google to recognize unique names: Starting over the next few days, you can teach [...]

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SEO

Google is Expanding Android Earthquake Alerts outside of the U.S.A to New Zealand and Greece

Last year, Google launched the Android Earthquake Alerts System, which uses sensors in Android smartphones to detect earthquakes around the world. The free system provides near-instant information to Google Search about local seismic events when you [...]

tl;drMarketing

Social Media

Youtube Is On Pace To Bring In Annual Revenue Comparable To Netflix

Google’s YouTube is already the world’s largest online video platform. If continues growing the way it has the last several quarters, it could also match Netflix in revenues by year’s end. In its first-quarter earnings [...]

tl;drMarketing

Paid Media

Google Has Just Announced v7 Of The Google Ads API

Google has just announced v7 of the Google Ads API. To use the v7 features, you will need to upgrade your client libraries and client code. For more information on breaking changes, see the migration guide. [...]

tl;drMarketing

General

Wistia Show Business - Video Series To Help Anyone Create & Market A Show

Learn how to build brand affinity in the least boring way possible with Show Business. Experts in thisseries will teach you the skills you need to create a compelling video series or podcast for your [...]

tl;drMarketing

General

Comparing Universal Analytics And Google Analytics 4 Data Models

A cheat sheet of sorts for understanding the shift in GA’s data model when moving from UA to GA4. This can help you learn how the two data models compare.

tl;drMarketing

General

Digitalocean Says Customer Billing Data Accessed In Data Breach

DigitalOcean has emailed customers warning of a data breach involving customers’ billing data. The company said the person “gained access to some of your billing account details through a flaw that has been fixed” over [...]

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tl;dr Marketing April 28th - 2021 Issue

Wednesday, April 28, 2021

Digital Marketing News Roundup April 28th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Spotify Launches Paid Podcasts Through New Anchor Feature, Google Earnings

tl;dr Marketing April 27th - 2021 Issue

Tuesday, April 27, 2021

Digital Marketing News Roundup April 27th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that TechSEO Boost 2022 Sessions Are Now Available Online, Twitter Is Working

tl;dr Marketing April 26th - 2021 Issue

Monday, April 26, 2021

Digital Marketing News Roundup April 26th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Tests More Specific Searches Query Refinement Suggestions In SERPs,

tl;dr Marketing April 23rd - 2021 Issue

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Digital Marketing News Roundup April 23rd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Facebook Tests Topic Targeting For In-Stream Video Ads, Twitter Launches

tl;dr Marketing April 22nd - 2021 Issue

Thursday, April 22, 2021

Digital Marketing News Roundup tldr-animation-logo.gif April 22nd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Is Google Expanding Into Used Car Sales Market

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