SEJ Today: 6 Useful SEO Insights You Can Learn from Google Analytics

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Tuesday, May 25, 2021

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SEO

6 Useful SEO Insights You Can Learn from Google Analytics

By Natalie Hoben

A  wealth of SEO insights can be gleaned from analyzing Google Analytics.

Looking at Analytics on a consistent basis can help to identify not only performance issues but also optimization opportunities.

Check out six of these high-level, actionable insights that you can easily assess and apply to improve your organic strategy.

Custom segments have been a key feature of Google Analytics for a while, allowing you to see traffic by channel, visitors who completed goals, demographic data, and much more.

Custom segments can be created from almost any facet of user data, including time on site, visits to specific pages, visitors who completed a goal, visitors from a specific location, and more.

Sponsored

The Fastest Way to Check Your Core Web Vitals

By SEMRUSH

Optimizing for user experience not only means your audience enjoys interacting with you more, but it means Google staying visible on Google, too.

Google’s Developer Advocate, Martin Splitt joins Search Engine Journal Founder Loren Baker in this live Q&A about Google Core Web Vitals, the delay to June […]

Ask an SEO, Careers & Education

Aspiring & New SEO Professionals: 3 Tips for Success

By Mindy Weinstein

A reader asked: What advice can you give aspiring SEO professionals? Check out these tips for success in your SEO career.

Content Marketing, Local Search

How Glocal Content Marketing Helps International Brands Stay Local

By Lisa Buyer

Localization technology is the modern secret to building a global brand's local staying power. Learn about what it means to be "glocal" here.

Google's Martin Splitt on the tie breaker ranking effect and if mediocre core web vitals scores are enough if competitors are worse

Sponsored

Quick PPC Wins for Agency Marketers [Guide]

By CallRail

PPC managers need to maximize every available opportunity to optimize campaigns. Learn how to drive better results for your clients faster using this no-fluff, curated handbook from CallRail.

Martin Splitt offered three pieces of advice to publishers struggling to achieve better core web vitals scores

Google’s Martin Splitt explains to site owners why their Page Experience report in Search Console may not be populated with data.

Google is adding new data to Search Console to help site owners track the appearance of practice problems and math solvers rich results.

Digital Marketing Job of the Day

Marketing Manager

AppCard, Inc.,   New York, NY, USA,




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Wednesday, May 19, 2021

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Upcoming SEJ Webinars: Link Building, SEO, Local Search

Wednesday, May 19, 2021

Get actionable insights to help you excel in your career and design successful campaigns. Sign up for an SEJ webinar now! Upcoming Search Engine Journal webinars on SEO, link building, local search,

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