May 26 - Pepsi takes on Coke for burger throne | McDonald’s pushes BTS collab with in-app content

 
 

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May 25 - Coke, Pepsi address reopening differently | Diageo launches DEI business

Tuesday, May 25, 2021

Diageo launches DEI initiative to boost Black community in spirits industry; Omnicom data unit taps InfoSum tech to expand clean room capabilities; Afterpay leverages e-commerce success and Rebel

May 24 - Stella launches Twitch chess challenge | TikTok expands reach with SiriusXM deal

Monday, May 24, 2021

TikTok strikes audio deal with SiriusXM to expand reach as music tastemaker; Car brands embrace buzzy mobile media to reach millennial cord-cutters; Campaign Trail: Merrell expands definition of hiking

May 21 - How HP leans on TikTok's brand safety tools | Merrell ads expand definition of hiking

Friday, May 21, 2021

Campaign Trail: Merrell expands definition of hiking in spots for new crossover shoe; Planters cleans up Mr. Peanut in brand refresh ahead of sale to Hormel; McDonald's plans to more than double

May 20 - McDonald's to double spending on 'diverse-owned' media | Truly taps Dua Lipa in largest media spend to date

Thursday, May 20, 2021

Truly Hard Seltzer's Dua Lipa campaign marks largest media spend to date; Ikea evokes vacation-inspired home renovations with Pinterest quiz; Häagen-Dazs' CMO details how a rebranding ties to

May 19 - Gillette Venus spotlights singing pube to normalize hair | How Häagen-Dazs tied its rebrand to diversity

Wednesday, May 19, 2021

Häagen-Dazs' CMO details how a rebranding ties to the company's diversity goals; Lyft depicts reopening learning curve in 'How to Human' ads; What's old is new: Brands craving

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