Google promises not to build itself privacy sandbox 'backdoors,' but advertisers are skeptical

Google promised on Thursday it won't carve out separate rules for itself as it forces data privacy restrictions on others navigating the impending death of third-party cookies in the company's Chrome browser. “We will not build any backdoors for ourselves," said Google's ads vp and gm Jerry Dischler. Read more below.

• A top Google ad exec promised the company won't give itself a way to circumvent its own data privacy approach.
• While employers are figuring out their phased office returns, people are flocking to cafes, bars and hotels to work, rather than more professional co-working spaces.
• Per Pronghorn research, while Black Americans represent 12% of the consumers across categories, they make up just 7.8% of the labor force and 2% of executives in the industry.
• BDG quickly grew its TikTok channels in a year's time to have nearly 17 million followers. In this Digiday+ Case Study, we take a look at its strategy.
• Allowing retailers to sell for free, and adding more payment options, makes Google itself more of a shopping tool.