Social Media Examiner - Organic Instagram marketing strategy...

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Using TikTok Spark Ads: A Marketer’s Guide: Want to diversify your TikTok ad creative with unique user-generated content? Wondering if Spark Ads could help? Learn why TikTok Spark Ads are important and how to use them to amplify User Generated Content that mentions your business, products, or services.

Facebook Pixel Setup and Standard Events: Your Comprehensive Guide: Wondering how to set up the Facebook Pixel and standard events on your website? Need help troubleshooting your configuration? Watch this step-by-step tutorial so you can start getting actionable data to inform your marketing decisions. See exactly how to install the Facebook pixel base code and Facebook standard events codes across your website and on individual landing or funnel pages. Learn how to verify that the correct pixel ID is installed, when a secondary pixel might be needed, and how to create a new pixel from scratch. Plus, get tips to choose the right standard events to track, and discover when to use the events set up tool vs. manually adding the event code.

How to Build an Organic Instagram Marketing Strategy: Want to sell more on Instagram without relying on ads? Wondering if organic Instagram content can attract and convert paying customers? Find a 10-step process to create an organic Instagram marketing strategy from scratch. Plus, you’ll discover exactly how to put that strategy into practice and start selling without the ad spend.

Email Marketing Is Changing: What Marketers Need to Know. From Apple privacy updates to diversified platforms, marketing to your email list is headed for big changes. Discover why 77% of marketers still want to learn about email and how these changes affect your strategy. Get instant access to these insights today inside the Social Strategy Club.

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How to Build a Successful Social Media Strategy: Download The Social Customer Experience Playbook to learn how to de-silo the customer’s journey and build a unified view of audiences across your channels in real time.

NEWS YOU CAN USE

• Instagram's swipe-up is out. Stickers are in.

• New Twitter Spaces endpoints and API capabilities for developers.

• Coming soon: Easier content selection for Stories on YouTube.