The Latest From SaaStr: Dear SaaStr: Should We Over-Charge or Under-Charge our First Customers?

	Dear SaaStr: Should We Over-Charge or Under-Charge our First Customers?

	By Jason Lemkin · Thursday, August 26, 2021

	Q: Dear SaaStr: Should We Over-Charge or Under-Charge our First Customers? Overcharge if the customer is big, i.e., >$50k-$100k a year or so in ACV. Undercharge if the customer is... Continue Reading The post Dear SaaStr: Should We Over-Charge or Under-Charge our First Customers? appeared first on SaaStr.

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	High NRR Can Scale Infinitely. Invest More There.

	By Jason Lemkin · Wednesday, August 25, 2021

	A question so many of us had in the earlier days of SaaS was … will we max out all our bigger customers?  We all saw especially larger customers buying... Continue Reading The post High NRR Can Scale Infinitely. Invest More There. appeared first on SaaStr.

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	Dear SaaStr: How Much Do Founder-CEOs Own at Time of Exit?

	By Jason Lemkin · Wednesday, August 25, 2021

	It can vary a lot, of course. If you never raise venture capital, the founder-CEO might own 50%, or even 100% in some cases. The founders of $10B+ Mailchimp still... Continue Reading The post Dear SaaStr: How Much Do Founder-CEOs Own at Time of Exit? appeared first on SaaStr.

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	10 Marketing Tactics That Always Work for Early-Stage SaaS StartUps

	By Jason Lemkin · Tuesday, August 24, 2021

	Q:  What are the best marketing techniques for an early-stage SaaS startup? My list of things that almost always work: Try everything — and Double Down on anything that works.... Continue Reading The post 10 Marketing Tactics That Always Work for Early-Stage SaaS StartUps appeared first on SaaStr.

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Adopt or Ignore? How to understand product usage By Amelia Ibarra

You can’t build a product that people love without understanding why they love it. Pendo gives you deep visibility into which features users adopt and which they ignore, and lets you guide them past friction points and toward value with targeted in-product messaging based on those insights. Try it for free. 

Infrastructure management can be tough. Here's how to simplify By Amelia Ibarra

Building and maintaining your own cloud platform infrastructure is a huge investment that can divert resources from your most important goal: solving customer challenges. With Platform.sh, the modern Platform-as-a-Service, you can deliver faster solutions and deploy new code in real time. Learn more here.