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Amazon Top 10 Movers

Hey Reader,

Welcome to our Amazon Top Movers Newsletter! This newsletter is a feast of Amazon brand analytics data, so dive in and check out the top 10 hottest keywords.

We’ve taken the data from September 5 to 18, so let’s find out which top terms have been topping the list for the past two weeks!

Peak Season in Effect

It’s the middle of September — we've only just finished with summer, and Halloween is a month away. Suppliers and retailers are racing to outrun severe air, sea and land shipping snarls to get enough stock in for the upcoming seasons while some Amazon sellers have already started selling toys, games and wrapping paper. 

Taking the number four slot in today’s top 10 is “wrapping paper organizer”, and believe it or not, products related to this keyword have already sold 210 units per day in the last few days. 

Holiday's Secret Weapon

At Christmas time, there is more demand out there and therefore, supply increases. With the number of product offerings increasing, that means new sellers are jumping into Amazon, which increases the likelihood of facing a new competitor that’s selling your exact product but at a lower price. Does your competitor have the same supplier? Do they get the products cheaper? You can find out the answers to conquering your competitors here: A Secret Weapon for Doing Competitor and Supplier Research.

The Keyword Under the Microscope

Amazon shoppers have found a particular set of “zimba whitening strips” that they seem to really like. At least, that’s what their 10,000 reviews are telling us. This product has drastically increased its sales, selling from 164 units per day to 2,322 units per day in the past few days. While these strips keep their pearly whites looking their best, this Amazon seller is definitely building a mountain of reviews and customers. 

The Secret is in the Customer

Your product reviews are essential pieces of proof that your product stands apart from the rest. If a consumer has a positive experience with your product, they will want to let you and others know about it. But what if they leave a bad review? Usually, there isn’t something that can be done to solve this, but Amazon has changed a few of their policies to help sellers out. Find out the new updates here: The Key to Getting MORE Product Reviews on Amazon. 

TikTok Hacks that Arrives in Amazon

Since a tiktoker showed off ‘the lazy cleaning hack’ that went viral, products related to the keyword "wall mop cleaning" have not stopped selling. This keyword has made its way to this week’s top 10 terms, taking our 7th slot. Some of these listings have gone from selling 101 units per day to 808 units per day in the last few days.

Planning Your Exit

There’s a crazy trend of huge rollup companies gobbling up small Amazon FBA businesses and it seems like now is a great time to sell an ecommerce business. But do you have an exit strategy when you go to sell?

Whether you're thinking of selling now or in a few years, we're hosting a webinar on October 5th, at 10 AM (PST), on Selling an Ecommerce Business for Top Dollar where you'll learn the entire process of selling and how we successfully sold our own brands for 7 figures. 

Reserve your spot here.

Happy selling,
Helena