View this email in your browser

Hi Sifted Reader,

Lots of us have got used to our working from home routines, but new data shows that employees who choose the office might be offered a higher salary than their stay-at-home colleagues. In today's newsletter, we run through the WFH pay gap data, plus...

How to pitch in a patriarchy
Creator economy startups to watch
How green is on-demand grocery?
First-time tips for getting into VC

\Venture Capital

How to pitch in a patriarchy

Pitching in a patriarchy is something Aisling Byrne, the founder of clothes swap app Nuw, says she think about on an almost daily basis.

The odds are stacked against female founders. In 2020, just 2.3% of venture capital went to startups led by women.

Here are 7 things Byrne says can help.

\A message from our sponsor FinTech Innovation Lab

Apply to FinTech Innovation Lab London now

Accenture’s 2022 accelerator will connect top B2B fintechs with decision-makers at over 40 leading European financial institutions.

Don’t miss out — applications close October 7.

\For Members Startup Life

Creator economy startups to watch, according to top investors

The global creator economy – an industry formed of influencers, independent creators and social media personalities who monetise their digital audience – is estimated to be worth over $100bn.

Following a pandemic-induced rise in creators and influencers, the sector is experiencing a boom – and investors are taking note.

We asked them which companies are making waves.

If you're not yet a Sifted member, subscribe here for as little as £19 per month.

\For Members Sustainability

How green is on-demand grocery?

Fresh groceries on your doorstep in 10-20 minutes, with just a few clicks on your phone — what’s not to love?

Well quite a lot, some people say, if you care about the environment.

Here are the industry's eco-credentials.

\Startup Life

40% of UK employers admit to paying remote tech workers less

Lots of us have got used to our new working from home routines, and it's saving employers money too. But new data suggests that people who choose to work remotely could be losing out on pay.

We analysed the pay gap.

\Venture Capital

First-time VC tips for how to break into the industry

Breaking into venture capital is hard. It’s a small, closed industry and many jobs aren’t even advertised.

But it is possible. We spoke to three young VCs who’ve just secured their first jobs in the industry.

Here's how they did it.

\Sponsored by Sosa

How to get the rest of your company to buy into open innovation

Whether it’s an energy company looking to reduce its carbon emissions, a manufacturing giant looking to optimise its operations or a bank seeking to expand its service offering, open innovation is a proven way to achieve ambitious goals, fast.

But what do you do when you hit the ‘no’ wall?

News that Matters

🇩🇪 1nce, a German startup working on IoT network services, has raised $50m, with funding from Deutsche Telekom and SoftBank.

🤑 Looking to fund a foodtech company? VC firm Five Seasons has closed a new €180m fund for Series A and B investments . It's got a focus on consumer-focused food with an environmental impact.

🍏 Katoo, a foodtech startup that wants to revolutionise the food supply industry, has raised €6m in new funding , led by Spanish investor K Fund.

🏫 Euan Blair, founder of edtech company Multiverse (and son of former PM Tony Blair), is now worth £160m after the company raised $130m in new funding .

💰 Stockholm-based insurtech Hedvig has raised €39m in a Series B round led by Anthemis. The company says the new funds will further European expansion.

🧬 Lifebit, which works on genomic sequencing to create biomedical data for drug discovery, has raised $60m in a round led by Tiger Global.

💸 TransferGo, a money transfer company, has raised a $50m Series C round led by Elbrus Capital and Black River Ventures.

Sifted Suggests

😀 How to get into a product role at your startup. Aamir Chrishtie wasn't always a product manager: here's how he made the move.

🌊 We'll all be eating seaweed soon. There's an army of startup founders, farmers, product developers and investors that are betting it will soon be part of all our stable diets.

Sifted Newsletters

Future Proof: A weekly briefing on corporate innovation around Europe. Sign up here.

Startup Life: Weekly on Wednesdays, featuring Q&As with top folk from Kry, Gousto and Glovo. Sign up here.

Fintech: Weekly on Tuesdays, covering what's hot — or not — in fintech. Sign up here.

Sustain: Weekly on Thursdays, covering the news to know on the sustainability sector. Sign up here.

Amy Lewin
Deputy Editor

Get in touch with her at amy@sifted.eu
She loves a bit of reader feedback.

Freya Pratty
News Reporter

Send her your news at freya@sifted.eu
Or find her (occasionally) tweeting @FPratty

What would you like to read about in the next email?

Send us your suggestions

Follow us on social

SIFTED (EU) LTD

Huckletree Shoreditch

18 Finsbury Square

London, EC2A 1AH

United Kingdom

Add us to your address book

Want to tailor what you receive from us?
You can update your preferences to manage your newsletter and report subscriptions, or you can unsubscribe from Sifted if you never want to hear from us again.

Sifted - How green is speedy grocery? 🌱

\Venture Capital

How to pitch in a patriarchy

\A message from our sponsor FinTech Innovation Lab

Apply to FinTech Innovation Lab London now

\For Members Startup Life

Creator economy startups to watch, according to top investors

\For Members Sustainability

How green is on-demand grocery?

\Startup Life

40% of UK employers admit to paying remote tech workers less

\Venture Capital

First-time VC tips for how to break into the industry

\Sponsored by Sosa

How to get the rest of your company to buy into open innovation

News that Matters

Sifted Suggests

Sifted Newsletters

Older messages

Startups are on a sponsoring spree 💸

French funding goes bonkers 🤪

What Improbable did next 👀

Europe's biggest ever Series B 😅

Neobanks doing BNPL: smart or stupid? 🤔

You Might Also Like

⏰ Final day to join MicroConf Connect (Applications close at midnight)

How I give high-quality feedback quickly

💥 Being Vague is Costing You Money - CreatorBoom

Enter: A new unicorn

Meta just flipped the switch that prevents misinformation from spreading in the United States

Ok... we're now REALLY live Friend !

Building GTM for AI : Office Hours with Maggie Hott

ICYMI: Musk's TikTok, AI's future, films for founders

🚨 [LIVE IN 1 HOUR] Day 3 of the Challenge with Jackie Damelian

The Broken Ladder & The Missing Manager 🪜