EcomCrew - Pre-holiday strategies [Top Terms]

Amazon Top 10 Movers

Hey Reader,

Happy Friday!

Hard to believe that it's the first day of October and, not to mention, the beginning of Q4. 

To welcome the last quarter of the year, we bring you our newsletter with the 10 hottest keywords of the last two weeks. Let’s find out which Amazon keywords increased drastically in search from September 12 to 25.

Trick or Treat Season is Coming

The spooky month is here, and some people have already started decorating their homes. Our eyes have started to bleed too (and it’s not even Halloween night yet) when we saw that the term "hollowee. decor" is among this week’s top keywords.

Nevertheless, sales related to this keyword are only at 189 units per day right now, but our bet is it'll be up a MASSIVE amount as Halloween gets closer.

Tricks and Tips for Amazon Sellers

Are you a bilingual speaker? If you are, you might have thought about adding keywords in different languages to help buyers who speak that language find your products easier.

However, make sure that your translations are correct and that they are really the ones used by most buyers. Check out our 7 Amazon Advanced Hacks Every Seller Should Know article to get your listings ranking higher to increase your revenue.

The “hallowee. decor” example above is a clear example of what not to do (even though it has done quite well).

The Keyword Under the Microscope

Ahead of the iPhone 13 launch, Anker, a company that offers a model for any device you may need to charge, introduced their new generation of nano chargers. The Nano Pro is the latest 20W fast charger from Anker.

The keyword “iphone 13 charger block” is taking our number 5 spot in today’s top 10 movers, causing an increase in sales in the new Anker Nano Pro charger, selling a drastic amount of 887 units per day in just a few days.

Anker One of the Most Prominent Storefront

First impressions matter and Anker is a great example of an Amazon Storefront that understands its audience.

If you are selling on Amazon and you want to stand out, opening an Amazon Storefront can help you differentiate your brand from your competitors, as well as build trust among customers. Learn more here: How to Open an Amazon Storefront.

It's Time for Fall Seasonal Products

While August fades into September and the days get colder, fall seasonal products are starting to pop up on the Amazon Search Terms list. Keywords like “zipper hoodies for men” and “anorak jacket woman” are among our top 10 hottest keywords this week.

We’ve seen products related to these keywords earn a drastic increase of 1,874 units per day for the former and 711 units for the latter in the last few days.

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Happy selling,
Helena